Top companies in the world. The most fashionable and famous clothing brands. High quality highways

Today we have top 10 most valuable companies in the world.

Today, many people will surely recognize the company logo, because Apple has become really one of the most successful companies with a market value of $1,397 billion.

The company was founded on April 1, 1976 by Steve Wozniak, Ronald Wayne, and Steve Jobs. Initially, the trio was engaged in assembling home computers and releasing their own PC models, but the greatest success came precisely on last years company when Apple introduced the world to the world of its mobile product lines - iPhone smartphones and iPad tablets.

To date, the range of the company's products is very wide - smart watches, computers and laptops, tablets and smartphones, and more. But main feature The popularity of "apple" gadgets was the high quality, stylish design and the smartest marketing program of Steve Jobs.

Today the company includes thousands of representative offices, company stores and service centers around the world, the staff is about 132 thousand employees.

The headquarters is located in the USA, in the city of Cupertino, California.

$1,274 billion

Industry: Development software.
Products: Microsoft Office, Microsoft Windows, Xbox.

The third most valuable company in the world is Microsoft.

The world famous corporation was founded in 1975, today one of the richest people in the world - Bill Gates.

At that time, Microsoft was the first developer to offer packaged software for home computers, making PC management user-friendly and intuitive.

The Windows operating system was a real breakthrough, because it made it easy for ordinary users to master the PC, which brought the company incredible success and huge profits.

Today, Microsoft is also one of the leaders in the PC software market, releasing Operating Systems Windows of the new generation, applications for working with documentation - Microsoft Office, as well as a number of other programs. In addition, MS produces its own mobile devices and accessories, video, audio and office equipment.

The headquarters is located in Redmond, Washington.

$1,020 billion

Industry: Internet.

The world-famous Internet company Google has recently changed its official name to Alphabet, as the company has long gone beyond one Google search engine, and also owns many other companies.

The heads of the Internet holding are Sergey Brin and Larry Page, who have jointly created this mega-company since 1998.

Google is headquartered in California, and the holding includes more than three dozen popular services and subsidiaries, such as AdWords, Android, YouTube, and others.

Amazon Inc.

$924.52 billion

Industry: Retail.

January 7, 2019, company Amazon for the first time became the most valuable company in the world outperforming its competitor, Microsoft. She is currently in 5th place.

Amazon is an American retail company that sells and delivers various goods over the Internet.

With the help of Amazon Internet, users, suppliers and manufacturers can sell any goods themselves, using the company's website as an online platform.

The main direction of the company is the independent sale of various goods. The popularity of the service has increased due to the high quality of goods, low prices, prompt delivery and a wide range of different products.

The company was founded in 1994 by Jeff Bezos. The head office is located in Seattle, Washington.

By general assessment at the moment, the company employs about 647.5 thousand employees. The corporation's assets are more than $162 billion, and the annual turnover is about $232 billion.

$633.49 billion

Industry: Internet.

Facebook was developed by Mark Zuckerberg in February 2004. Today, the Facebook social network is visited by over 2 billion people daily. For one Internet project, with a market value of 633 billion dollars, this is simply an astronomical indicator of popularity and demand.

Facebook brings in over $22 billion today net profit per year through advertising. In addition, Facebook is the leader among this list in terms of profitability, as the company increased its net profit by 54% in the last year alone.

The headquarters is located in Menlo Park, California.

Alibaba Group

$610.13 billion

Industry: Internet.
Products: E-commerce, online auction hosting, online money transfer, mobile commerce.

Alibaba is one of the largest virtual trading platforms in China and the world, attracting the attention of buyers as affordable prices as well as a wide range of products.

Founded on April 4, 1999, the company provides consumer, business-to-consumer and business services through web portals, as well as electronic payment services, a customer search engine and cloud computing.

The headquarters is located in Hangzhou.

$562.39 billion

Industry: Insurance, finance, rail transport, utilities, production of food and non-food products.

The company is known for its permanent owner, American investor and entrepreneur Warren Buffett. The headquarters is located in Omaha, Nebraska, USA.

The cost of one share of this company is $344,970, which makes it the most expensive share in the world.

Affiliated companies:

• GEICO (auto insurance);
• General Re (reinsurance);
• Berkshire Hathaway Primary Group (insurance);
• Berkshire Hathaway Reinsurance Group (insurance and reinsurance);
• BNSF - (railway transport);
• Berkshire Hathaway Energy (electricity and gas supply);
• McLane Company (wholesale).

In 2015, the number of participants in the annual meeting of shareholders exceeded 40 thousand people.

For this reason, the company's shareholders' meeting was jokingly nicknamed "Woodstock for the capitalists."

$492.9 billion

Industry: Conglomerate.
Products: Social networks, instant messaging, mass media, web portals, etc.

Tencent is a venture capital company, conglomerate, investment holding, as well as one of the largest companies in the gaming industry.

This Chinese multinational investment holding, founded in 1998, today occupies the 9th position in the ranking of the most valuable companies.

Its many services include social networks, mobile games, music, web portals, payment systems, e-commerce, Internet services, smartphones and multiplayer online games, which are among the largest and most successful in the world in their respective categories.

Tencent Seafront Towers (also known as Tencent Binhai Mansion) is headquartered in Nanshan District, Shenzhen.

Visa Inc.

$441.61 billion

Industry: Financial services.

Visa Inc. founded in 1958 and is an international company that deals with payment transactions and bank transfers between financial institutions.

Visa is the second largest payment system in the world in terms of issued cards and transactions. Visa cards can be used to pay in more than 200 countries.

Most of the company's transactions are processed using the VisaNet electronic payment network.

Remarkably, the company has four centers for processing these transfers, which are located in Colorado, Virginia, England and Singapore. They are reliably protected from possible criminal interventions and natural disasters.

Headquartered in San Francisco, California, USA.

Headquartered in New Brunswick, New Jersey.

Market capitalization as a method of assessing the value of a company

Market capitalization, along with annual income and the sum of all assets, is one of the methods for assessing the investment attractiveness of a company.

Using market capitalization to represent the size of a company is important because the size of a company is a major factor in determining the various characteristics that investors are interested in, including risk.

Being the product of the number of shares and their value, market capitalization is not the price at which the owner will necessarily sell his company.

Despite the fact that companies are overvalued by the market or, on the contrary, undervalued, in order to get the real value of a company, it is necessary to consider its activities from a fundamental point of view.

Fashion clothing brands are popular and very well-known brands. They lead the world market in the production of outfits, accessories, shoes and perfumes. They set fashion and style all over the world. They serve as a model of respectability, elegance and success. From year to year, fashion houses determine the wardrobe of women's, men's and children's clothing.

Secrets of success and popularity

But behind fame, fame and popularity are long decades of painstaking and hard work, successes and failures, ups and downs. In order to win fans and admirers, entire teams of experienced stylists, technologists, cutters and makeup artists worked in each fashion house. Well-known clothing brands present fashion not only as a way of self-expression, but they also indicate the style, taste, status and even income level of the haute couture wardrobe owner.

The names of well-known brands, as a rule, bear the names and names of their founders. And this is logical. Therefore, today the names and surnames of these talented people became a symbol of fashion.

The most famous global clothing brands: list

Having gained prestige and fame, the brand is trying with all its might to keep them, constantly monitoring the highest quality of products and expanding its range. The emergence of new competitors in the fashion market forces designers to look for fresh creative solutions, continuously move forward and treat their product responsibly. After all, it is the quality and style that determine the further demand and popularity of products.

Well-known fashion brands make up quite a large list. But we will focus on the ten most popular and extravagant companies:

• Oscar de la Renta is one of the biggest names in the fashion world. Almost all celebrities and even presidents buy clothes from this house. Not a single event, not a single inauguration is complete without the evening dresses of an avant-garde company. The aspiring and talented designer became widely known in the 60s of the last century, when Jacqueline Kennedy first noticed and preferred this particular fashion brand.
• "Louis Vuitton" (Louis Vuitton) - a fairly well-known and promoted brand. He is popular with his admirers for the release of high-quality bags, suitcases and accessories. But casual and evening wear is also not in last place at this fashion house.
• "Prada" (Prada). Luxurious leather bags, suitcases, shoes, outerwear... The company's products include almost everything. The Prada trademark is associated with luxury for many, because it is really a very high-quality and exclusive product. And it's not cheap.
• "Chanel" (Chanel) - the name of Coco Chanel has been known for many decades, it has become a symbol of high fashion. This legendary representative of the fair sex introduced trousers into women's fashion, which until the twenties of the last century were considered a truly masculine wardrobe item. The little black dress brought the Chanel brand immense popularity.
• "Christian Dior" (Christian Dior) - a luxurious and sophisticated Fashion House was founded in 1946. The company produces a ready-made line of clothing, shoes, perfumes, accessories and skin care products. The products are distinguished by simplicity of lines, conciseness and delight fans with new original collections.
• "Gucci" (Gucci). The founder of the famous brand Guccio Gucci opened his first store in 1921. Since then, his name has been on the list of the world's most famous fashion designers. This house produces leather goods, accessories, clothes and perfumes.
• Dolce & Gabbana (D&G) is a relatively young Italian brand. It was created in 1985 by designers Domenico Dolce and Stefano Gabbana. Thanks to the beauty and elegance of the produced models, the trademark quickly won the attention of fans and is kept in the top ten most popular brands.
• "Armani" (Giorgio Armani) - a famous brand, founded in 1975, has gained popularity as casual wear in high fashion collections. It is worth noting that this brand has been in great demand among young people for many years.
• "Burberry" (Burberry) - Thomas Burberry founded a fashion house in 1856 in England. The company has been famous for many decades for the release of high-quality models of outerwear and blankets. And until now, she remains at the peak of popularity.
• "Versace" (Versace) - founded in 1978 by Gianni Versace, the trademark very quickly gained popularity in the world thanks to the stars who appeared in public in the outfits of this brand. His models are distinguished by luxury, sophistication and sexuality, causing a wave of admiration.

Popular brands of women's clothing

Today, the fashion world has more than 300 stylish clothing brands, among which there are both well-known and popular ones, and those that are just gaining momentum. As you know, women are the most demanding and, in their own way, even capricious customers who are ready to spend a lot of time, effort and money choosing their wardrobe. Therefore, the list of the most popular includes such trademarks and clothing brands that are preferred by millions of the fair sex around the world:

• Chanel.
• Anna Sui.
• Kira Plastinina.
• Gloria Jean.
• Oodji.
• Gucci.
• Victoria's Secret.
• Mango.
• Colin's.
• Zara.

For our kids

Children's clothing brands pay close attention to safety and the highest quality products. The list of the most popular brands trusted by millions of moms and dads includes both foreign and Russian companies. Most famous brands clothes for children:

• ALOLIKA is a domestic company. The company manufactures children's clothing from absolutely safe materials - from fabric to accessories.
• Baby Rose is a Turkish manufacturer of very beautiful dresses for girls. Models differ in smart design and high quality.
• Carter's is one of the famous American children's clothing brands. It is widely popular due to its high quality and reasonable prices.
• Friends is a children's clothing brand for toddlers preschool age from Thailand. Things look very beautiful and are made from environmentally friendly materials.
• Anco - children's products are made in China and Thailand. The models of this brand embody an unusual design and high quality.

Top 10 world shopping centers

Recently, it has been true that shopping (shopping and shopping) is a powerful stress reliever. And since many people try to spend their holidays abroad, respectively, to carry out shopping there, we have taken the liberty of listing the most popular cities in which exclusive boutiques are located. In them you can buy relatively inexpensive many things that offer the best clothing brands:

• Kuala Lumpur.
• Milan.
• Hong Kong.
• Singapore.
• Paris.
• Dubai.
• London.
• Las Vegas.
• Tokyo.
• New York.

Instead of a conclusion

As we can see, a whole army of professionals is trying for us. You can choose an outfit for every taste. It remains only to determine your style and follow it. Then you can always look at 100 percent!

According to Wikipedia, a brand is a brand name or trademark that has a high reputation among consumers.

Note that the brand concept is slightly narrower than the company concept. Therefore, one company can own several brands. For example, Google is a brand and Alphabet is a company.

In this article, we have collected exactly the most expensive brands in the world. Actual information on the January 20, 2020.

We also suggest that you familiarize yourself and compare with the list of the most expensive companies.

10 most expensive brands in the world

Apple Inc.

$205.5 billion

Industry: Electronics, information technologies.
Products: Personal computers and tablets, mobile phones, audio players.

leader of the list and the most valuable brand in the world is Apple. Today, the logo of the company is sure to be recognized by many people, because Apple has become the most successful brand, which experts from rating agencies have estimated at $ 205.5 billion.

The company was founded on April 1, 1976 by Steve Wozniak, Ronald Wayne, and Steve Jobs. Initially, the trinity was engaged in assembling home computers and releasing their own PC models, but the greatest success came precisely in the last years of the company, when Apple introduced its mobile product lines to the world - iPhone smartphones and iPad tablets.

To date, the range of the company's products is very wide - smart watches, computers and laptops, tablets, smartphones and more. But the main feature of the popularity of "apple" gadgets was the high quality, stylish design and the smartest marketing program of Steve Jobs.

Today, the company includes thousands of representative offices, company stores and service centers around the world, with a staff of about 132,000 employees.

The headquarters is located in the USA, in the city of Cupertino, California.

$167.7 billion

Industry: Internet.

The largest search network on the Internet Google probably known to all users global network. This is what did Google brand one of the most expensive in the world ranking.

Experts estimated the brand's value at $167.7 billion, making it the second most valuable brand in the world.

The company, founded in 1993 by Sergey Brin and Larry Page, is focused on a search engine that handles billions of searches every day. Thanks to an advanced search engine, the creators of the service were able to implement one of the most powerful advertising aggregators on the Internet, which brings the company the bulk of its revenue.

But this is not the only product of the company. Many additional projects are developing every day. Google is currently releasing mobile gadgets own production, software for them (for example, Android OS) and owns a number of popular Internet services such as YouTube, Gmail, Google Maps, Google AdWords And so on.

Headquarters: Mountain View, California, USA

$125.3 billion

Industry: Software development.
Products: Microsoft Office, Microsoft Windows, Xbox.

The world famous corporation Microsoft was founded in 1975, today the richest man in the world is Bill Gates. At that time, Microsoft was the first developer to offer packaged software for home computers, which made PC management convenient and intuitive for the user. This program - the Windows operating system - was a real breakthrough, because it made it easy for ordinary users to master a PC, which brought the company incredible success and huge profits.

Today, Microsoft is also one of the leaders in the PC software market, releasing next-generation Windows operating systems, document management applications - Microsoft Office, and a number of other programs. In addition, MS produces its own mobile devices and accessories, video, audio and office equipment.

The headquarters is located in Redmond, Washington.

$97 billion

Industry: Retail.
Products: Internet services for the sale of goods.

Amazon is an American retail company that sells and delivers various goods over the Internet.

With the help of Amazon Internet, users, suppliers and manufacturers can sell any goods themselves, using the company's website as an online platform. The main direction is the independent sale of various goods. The popularity of the service has increased due to the high quality of goods, low prices, prompt delivery and a wide range of different products.

The company was founded in 1994 by Jeff Bezos. The head office is located in Seattle, Washington.

According to a general assessment, at the moment the company employs about 647.5 thousand employees, assets in the corporation are more than 162 billion, and the annual turnover is about $232 billion.

$88.9 billion

Industry: Internet.
Products: Social network.

Facebook was developed by Mark Zuckerberg in February 2004. Today, the Facebook social network is visited by over 2 billion people daily. For one Internet project, the cost of $88.9 billion is simply an astronomical indicator of popularity and demand.

Today, Facebook generates over $22 billion in net revenue per year through advertising.

The headquarters is located in Menlo Park, California.

$59.2 billion

Industry: Food industry.
Products: Soft drinks.

The world's most famous carbonated soft drink, Coca-Cola, generates more than $6 billion in net profit per year for its company.

The famous beverage brand was founded in 1882. Today, the company's product list also includes Fanta, Sprite, Diet Coke and Schweppes drinks. Due a large number own assets, high profitability, a huge staff and profitability, the Coca-Cola brand is valued at $59.2 billion.

The headquarters is located in Atlanta, Georgia.

$53.1 billion

Industry: Electronics.
Products: Electronics, Appliances, shipbuilding, aircraft building, finance, chemistry, entertainment.

Samsung is known for international market as a manufacturer of electrical appliances.

It was founded in 1938 in South Korea. Sanyo and Samsung merged in 1969 to form the Samsung Group. There was a change in approaches in marketing, amendments were made to the mission of the company. In 1980, the first models of Samsung air conditioners appeared, which was the beginning of the successful development of the company in the European and Asian markets in the field of climate technology.

In 1983, the company began manufacturing personal computers. In 1991-1992, the creation of the 1st series was completed mobile phones. And in 1999, Samsung Electronics received the Forbes Global Consumer Electronics Award.

Now Samsung Group has many product lines that are aimed at different types products.

The headquarters is located in Suwon, the capital of Gyeonggi Province, Republic of Korea.

$52.2 billion

Industry: Broadcasting, animation, cinema, theme parks.
Products: Full-length animated cartoons.

The brand was created back in 1923 by Walt Disney and his brother Roy Disney. It started as a small animation studio and is now one of the largest studios in Hollywood.

The company owns 11 amusement parks, 2 water parks, as well as the large ABC television and broadcasting network.

Headquarters and main production capacity located in Burbank, California, USA.

$44.6 billion

Industry: Engineering.
Products: Cars.

Toyota is a Japanese company that dates back to 1924. Its founder was Sakichi Toyoda. Interestingly, he was not engaged in the production of cars at all, but produced looms. His son, Kiichiro Toyoda, became interested in the automotive industry. For the proceeds from the sale of the patent for automatic machine funds, he organized a division engaged in the production of cars.

In 2018, annual car sales reached $272 billion, and every year the share of sales in Japan itself is significantly decreasing, which indicates the company's activity in the global market.

The headquarters is located in Toyota, Aichi, Japan.

$43.8 billion

Industry: Catering.
Products: Fast food.

A worldwide network of fast food restaurants - McDonald's today occupies the last place in the ranking of the TOP 10 most expensive brands peace. Its current estimated value is $43.8 billion. And this despite the fact that in 2015, due to a series of incidents, the capitalization of MCD decreased by 11 percent.

McDonald's was founded in 1940 by two brothers, Mac and Dick McDonald, who opened their first restaurant in San Bernandino, California.

#11 – #30 Most Expensive Brands

#	Brand	Price	Industry
11	AT&T	$41.3 billion	Telecom
12	Louis Vuitton	$39.3 billion	Luxury
13	Intel	$38.8 billion	Technology
14	Nike	$36.8 billion	clothing
15	Cisco	$34.5 billion	Technology
16	General Electric	$34.3 billion	Diversified
17	mercedes benz	$33.2 billion	Automotive
18	Oracle	$32.2 billion	Technology
19	Verizon	$31.7 billion	Telecom
20	IBM	$31.5 billion	Technology
21	bmw	$29.8 billion	Automotive
22	SAP	$28.7 billion	Technology
23	Marlboro	$28.5 billion	Tobacco
24	Budweiser	$27.2 billion	Alcohol
25	Visa	$26.9 billion	Financial services
26	walmart	$26.3 billion	Retail
27	American Express	$26 billion	Financial services
28	Honda	$25.8 billion	Automotive
29	Pepsi	$18.8 billion	Beverages
30	Gucci	$18.6 billion	Luxury

*Some data may be inaccurate given the lack of or limited access to published reports for recent periods.

How is brand value determined?

Exist various ways brand value assessments, many of which are controversial. Everyone understands the concept of value in their own way, so the assessment is usually subjective.

Popular methods and approaches for assessing brand value:

The sum of all costs. A brand is valued based on the sum of all expenses that have been incurred to build the brand since its inception. These can be advertising costs, asset purchases, employee salaries, etc. We index the received amount and get the real value of the brand.

Please note that the resulting value will only reflect the cost of building a brand, not the fact that the owners will agree to sell it at that price.

Market price. The simplest method for counting. We simply multiply the number of shares in issue by their current market value. By the way, we also have a list of the most expensive stocks in the world.

The disadvantage of the method is that the market price changes very dynamically and in times of crisis, the brand value drops noticeably. Or vice versa, there may be a revaluation of the asset by investors.

Based on income. Estimate future net income, which is directly attributable to the brand, to determine its current value.

The methods described above generate approximate data, so this article uses information about the cost according to the Forbes online publication.

This year, for the first time since the financial crisis of 2008-2009, the number Russian companies in the list of the 500 largest in the world dropped to five - the list included Gazprom (26), LUKOIL (43), Rosneft (46), Sberbank (177), VTB (443). None of the domestic companies entered the top 20. Here's who entered:

20. AXA

• Place in the ranking of 2014: 16
• Revenue:$161.2 billion (2014: $165.9 billion)
• Profit:$6.7 billion (2014: $5.6 billion)

10 Glencore

• Place in the ranking of 2014: 10
• Revenue:$221.1 billion (2014: $232.7 billion)
• Profit:$2.3 billion (2014: loss - $7.4 billion)

Glencore (LSE: Glencore) is back in profit despite a $7.4 billion loss last year following the acquisition of Xstrata. However, sales fell 5% under pressure from commodity prices.

9.Toyota

• Place in the ranking of 2014: 9
• Revenue:$247.7 billion (2014: $256.5 billion)
• Profit:$19.8 billion (2014: $18.2 billion)

8.Volkswagen

• Place in the ranking of 2014: 8
• Revenue:$268.6 billion (2014: $261.5 billion)
• Profit:$14.6 billion (2014: $12.1 billion)

Volkswagen (XETRA: Volkswagen) is the world's most profitable automaker and the only non-energy company in the top 10. The German auto giant has benefited from growth in sales in the Asia-Pacific region.

7 State Grid

• Place in the ranking of 2014: 7
• Revenue:$339.4 billion (2014: $333.4 billion)
• Profit:$9.8 billion (2014: $8 billion)

China's largest state-owned electric power company has been strengthening its position in the international market for several years, but does not forget about the domestic one. Last year it announced plans to spend $65 billion a year over five years to modernize the national network.

Almost everything you buy in stores is made by 10 transnational corporations. Mars or Snickers, Sprite or Fanta, Jakobs or Maxwell - whatever you choose, the profit will go to one hand.

For example, Unilever makes everything from Dove soap to Klondike chocolate. In turn, Nestle owns shares of L'Oreal, which offers not only cosmetics, but also Diesel jeans.

Despite the wide range of brands, in the end, all sales revenues end up in the hands of ten giant enterprises.

Kraft Foods

The company was founded in 1903 by James Craft. Currently the second largest corporation for the production of packaged food products. Sells products in 155 countries around the world. In Russia, the company produces chocolate under trademarks Alpen Gold, Milka, "Air", Toblerone; chocolates "Wonderful Evening" and Cote d'Or; coffee Carte Noire, Jacobs and Maxwell House; Estrella potato chips.

Nestlé S.A.

The world's leading food producer. The company boasts one of the largest annual turnovers. In Russia produces a wide range food products under the trademarks Nescafé, KitKat, Nesquik, EXTREME, Russia is a Generous Soul, Bon Pari, Nuts, Golden Mark, Maggi, Perrier, Friskies, Felix, Purina ONE, Gourmet, Darling.

Procter & Gamble

World market leader consumer goods and the world's largest advertiser, with advertising spending in excess of $8 billion a year. The main brands of the company: detergents and cleaning products Fairy, Tide, Ariel, Mif, Ace, Mr. Clean, Lenor, Comet, Mr. property; Pampers diapers; feminine hygiene products Always, Tampax, Discreet; hair care products Wash & Go, Head & Shoulders, Pantene, Shamtu; body care products and perfumes Camay, Old Spice, Hugo Boss, Dolce & Gabbana, Gucci and more.

Johnson & Johnson

Produces cosmetics, sanitary and hygienic goods, medical equipment. The corporation includes more than 230 subsidiaries. Johnson & Johnson produces a wide range of medicines, body care products under brands such as Acuvue, Doctor Mom, Imodium, O.B., Penaten, Vizin and much more.

Unilever

One of the leading manufacturers of household chemicals, food products and perfumes. The following trademarks (brands) owned by Unilever are represented in Russia: Lipton, Beseda, Knorr, Rama, Baltimore, Inmarko, Rexona, Ax and many others.

Mars Inc.

Each of us encounters Mars products every day. The following goods are produced in Russia: M&M's, Snickers, Mars, Dove, Milky Way, Skittles, Twix, Bounty, Celebrations, Starburst, Rondo, Tunes, Pedigree, Whiskas, Kitekat, Chappi, Royal Canin, Uncle Ben's, Dolmio, Juicy Fruit, chocolates A. Korkunov.

Kellogg's

One of the largest producers of breakfast cereals and instant food products. Kellogg's trademarks are little known in Russia. For example: Kellogg's, Keebler, Cheez-It, Murray, Austin, Famous Amos.

General Mills Inc.

One of the world's largest corporations. Engaged in the production of food, toys, clothing and owns an extensive network of restaurants. On the Russian market Generall Mills brands include Green Giant (canned corn, peas, beans and tomatoes), Häagen-Daz premium ice cream and Nature Valley muesli bars.

Formally, the corporation was founded not so long ago, in 1965, through the merger of The Pepsi Cola Company and Frito Lay. In Russia, the company sells products under the following trademarks: 7up, Mountain Dew, Mirinda, Aqua Minerale, Russkiy Dar, Ya, J-7, Tonus, Fruit Garden, Favorite, Tropicana, Lay's, Cheetos, Xpycteam, Adrenaline Rush, House in the Village, Agusha, Imunele, Miracle, Essentuki.

Coca Cola

The world's largest manufacturer of syrups, concentrates and soft drinks. One of the most large companies in the USA. Sells its products in more than 200 countries. In Russia it is represented by the following trademarks: Coca-Cola, Fanta, Sprite, Powerade, Schweppes, Dobry, Rich, Bon Aqua, Burn.