Ready-made business plan for a furniture factory. Production of cabinet furniture to order: a business plan with calculations. Market analysis of upholstered furniture

02.12.2019

In the manufacture of furniture, complex machines and units are used.

Today, no one can imagine a cozy, comfortable home without furniture. Everything that is connected in our life with home comfort and luxury, first of all, is associated with solid and high-quality pieces of furniture. Kitchen, living room, bedroom, children's room - how can we imagine them without wardrobes, sofas and beds?

Business in the furniture industry involves two ways - to sell someone already made furniture or to produce your own. Often, businessmen who have worked in furniture sales for several years decide to open their own production, knowing the needs and specifics of their customers' requests.

To open such a line of activity, you need to calculate a business plan furniture production.

Project Summary

The calculation will be made for a furniture workshop that produces cabinet furniture in the middle price segment. These are office furniture, kitchens, cabinets, etc. The enterprise will be organized on the principle of an incomplete cycle, that is, suppliers will prepare raw materials, the enterprise will produce ready-made panels for assembly according to the developed drawings. To start the project will be used own funds, which will give additional advantage for the formation pricing policy and shorter payback period.

Furniture business: how to build a furniture manufacturing business.

Project marketing

Market Review

A business plan for the production of furniture requires a thorough study of the market - suppliers, competitors, consumers.

According to the Association of Furniture and Woodworking Industry Enterprises, the volume of furniture production in Russia is distributed as follows:

Cabinet furniture (hallways, sets, sets) - 25%;
Office furniture - 23%;
Kitchens - 22%;
Upholstered furniture - 17%;
Bedrooms - 13%.

If you list the entire domestic furniture range presented on Russian market, conditionally it can be divided into the following groups according to the following parameters:

By function: cabinet furniture for storage - cabinets, chests of drawers, cabinets, shelves; for sitting or lying down - chairs, armchairs, sofas, beds, deck chairs, etc.; for eating and working - dining tables, writing tables, magazine tables, etc.
By constructivity: universal-team - which can be repeatedly assembled and disassembled; sectional; non-separable; built-in; transformable; bent; wicker.
Based on materials: made of wood and wood materials; from metal; from plastics.

Planned assortment

A preliminary list of the range of manufactured products (with further study of demand, these data will change):

Kitchens, facades for kitchens;
Cabinets, cabinets, shelves, drawers, dining tables, chairs, stools;
Office furniture - computer tables, shelves, filing cabinets.

Target group

End consumers (retail) - active business people with an average income who renew furniture every 2-3 years;
End consumers (wholesale) - large state enterprises, hotels, restaurants, office centers, etc.
Intermediaries - specialized furniture stores, interior items, design studios.

The production of frameless furniture is a profitable business.

How and to whom the sale is organized

We will sell our products in several ways:

Through his office, which is also a showroom.
Through a network of stores where partnership agreements are concluded, including in other regions, including deliveries to the CIS countries.
Direct sales , public institutions, large private companies. For this office worker- the order clerk makes mailings and calls to the database of potential customers.

Read also: Private parking as a business - how profitable is it to make money on car parking

Advertising

Creation and promotion of your website on the Internet - this will allow you to geographically expand the circle of consumers, with weekly updating of the catalog and newsletters to regular subscribers.
Placement of advertising blocks in the specialized press - in furniture magazines, design and interior publications, etc.
Placement of advertising banners on Internet resources on similar topics.

Required documents

It is better to register an enterprise as a company with limited liability. In this case, this is the optimal form of ownership and taxation, which makes it possible to work with legal entities(suppliers and large consumers), and other enterprises. In order to register an LLC, you will need the following documents:

Information about the name of the company - it is better to immediately think over the name of the company associated with the main activity;
Agreement on the establishment of LLC, decision on opening;
Statutory documents, list of activities, size authorized capital- at least 10,000 rubles, which can be contributed in money or property, for example, office equipment, office furniture, etc.
Information about the director and chief accountant (copy of passport, identification number, address, contact phone number);
Details of the bank where the company opens its current account;
State duty payment documents.

To drafting production plan must be taken very responsibly, tk. this is one of the most important parts of a business plan

Production plan

Production will be built on the principle of an incomplete cycle. Running models of prefabricated cabinets, cabinets, tables and kitchens and other custom-made cabinet furniture according to the required dimensions and configuration will be produced. The production will process purchased ready-made wood chipboards and MDF boards for the specified patterns with the installation of appropriate fittings with delivery to the consumer and assembly on site.

Requirements for the premises

You will need two premises: for production and for receiving customers. It's good if they are nearby. According to the requirements, they differ from each other, because. designed for different functions:

Industrial premises - an area of at least 500-600 m2. Requirements - a spacious heated room on the ground floor, with the possibility of organizing storage space and installing equipment. We also need an equipped entrance and a platform for unloading raw materials and materials, and shipping finished products.
Office - should be located in a place accessible to customers - preferably in the center of business and trade activity. It would be optimal to equip a showroom in the office, where product samples will be displayed. Area - 50-60 m2, preferably on the ground floor. Mandatory requirements - the presence of communications, cosmetic repairs.

Equipment

For the production of cabinet furniture parts, you need to purchase the following equipment:

Machine tools that are integrated with computer programs for the modeling and manufacture of furniture. These are Astra-Cutting, Astra-Furniture Designer.
Electric jigsaw;
Milling machine;
Lathe.
Other small tools

Among the business ideas that show good profitability, recently a well-deserved place has been occupied by production and sale of cabinet furniture. This is due to the year-round stable demand for different kinds furniture and relatively low production costs.

Cabinet furniture is a kind of furniture, consisting of different sets of furniture elements, allowing its owners to independently create the interior of the room, gradually supplementing it and introducing new elements as needed.

It is possible to produce furniture both for office orientation, for enterprises and companies, and for private individuals in the house. Moreover, planning the assortment furniture production, it is advisable to take into account the seasonal factor, when in summer products for summer cottages are in demand, by autumn - furniture for schools, cabinets for papers and documents. But the demand for kitchen furniture remains high throughout the year.

Business benefits include the following:

Organization of the entire workflow for an already placed order, which frees you from the need to have warehouse space and purchase large volumes of consumables;
The minimum number of employees at the initial stage of work;
The ability to make the necessary adjustments to the range of products offered, taking into account existing market trends;
Minimum need for tools and equipment in the initial stages;
The ability to present your products in your own showroom, offer customers a wide range of consumables and all kinds of accessories;
The ability to sell their products through an online store with the provision of services such as delivery to all regions of the country.

Business plan for the production of cabinet furniture

Implementation requires a separate office space and production shops, staff, as well as suppliers of high-quality raw materials and mutually beneficial agreements with intermediaries involved in the sale of finished products (furniture stores and design studios). In addition, the sale of furniture production products can be carried out at retail, as well as carry out wholesale orders of large institutions and organizations.

Cabinet furniture production technology

Given the existing professional experience and financial opportunities can be organized as follows:

Full production cycle;
Average production cycle;
Short production cycle.

The full production cycle provides for the passage of all stages, starting with the manufacture of the material and ending with the release of ready-to-use products. In turn, the technology for the production of cabinet furniture in the middle cycle provides for the acquisition of material for subsequent cutting, edging and assembly.

For those who are just thinking about implementing a business plan for the production of cabinet furniture, experts advise not to invest large amounts of money in the business at first, given the high competition. It is worth investing in expanding the production of custom-made cabinet furniture as soon as you receive income, and for this you need to secure a stable client base, which means ensuring the high quality of products. Given this fact, start production of cabinet furniture to order best of all with a short production cycle - assembly of products from already prepared components. So, you can pay more attention to working with clients, build mutually beneficial relationships with suppliers, and analyze the situation that is developing on the market. At this stage, a small number of employees will be enough: in addition to the manager, it is worth hiring a professional designer-technologist, as well as a furniture assembler. To deliver finished products, it is worth concluding an agreement with a transport company.

Production of cabinet furniture to order: key stages of starting a business

So what are the steps to take to start your own business? production of cabinet furniture to order?

First of all, your business must be registered in accordance with the requirements of current legislation. As a legal form, you can. If you are planning to open furniture manufacture small parameters with a short production cycle, you can get by with registering an IP. At the same time, a separate current account is not required, it is not necessary to form an authorized fund. If your plans are to expand production, cooperate with serious suppliers and customers, choose the LLC form for registration. Working on a simplified system, in which 15% of the difference between total income and expenses is payable, you will have to buy a cash register.

The next important step in preparing for the launch of furniture production will be the rental of premises for the office and workshops. If you listen to our advice and start with small volumes of production, it will be enough to rent a room with an area of 200 sq.m., of which ¾ will be allocated for a workshop with a warehouse, and the remaining ¼ for an office that simultaneously performs the functions of an exhibition hall.

It would be nice if the area of the rented premises could later be expanded with premises located in the neighborhood, because with the increase in production volumes, you will definitely need more space to install additional equipment and store finished products.

Requirements for this space include:

It must be non-residential. The most suitable option is a room that has a production purpose, since the work of a furniture production workshop is usually accompanied by an increased noise level.
The room should be located on the ground floor and have 2 separate entrances - to the office, as well as to the production workshop. It also welcomes the presence of a convenient entrance for transport.
Since the equipment used in the furniture production process is characterized by a high level of energy consumption, three-phase electricity of 380 watts must be provided in the room.
The room must be warm and dry in order to avoid deformation of wood, which is the main material in the furniture manufacturing process.

As for the question as to which necessary equipment for the production of cabinet furniture if you have to purchase, then at the initial pores a drilling and filler machine will be enough to apply open and blind holes for installing fittings, hinges and dowels, as well as hand tools: screwdrivers and punchers, as well as cutting tools.

Companies producing chipboard and MDF boards, facades and other expendable materials. It is advisable to consider the possibility of mutually beneficial cooperation for a long time with companies that have earned a good reputation and provide regular quality control and discounts for wholesale buyers.

As noted above, when starting business plan for the production of cabinet furniture it is enough to hire 3 specialists: a production manager, a designer-technologist, and a furniture assembler. Subsequently, in the course of increasing the production scale, the staff can be expanded by hiring workers (up to 3 people). In turn, the administrative staff can be replenished with an account manager, a couple of technologists-designers.

The duties of the manager, as well as the manager, should include interaction with clients (accepting applications, concluding contracts and signing acceptance certificates), working with potential and regular suppliers and intermediaries, as well as activities directly within the company, namely the formation of a staff of employees, paying them labor, acceptance personnel decisions; work with various documents and development of a business development strategy.

The designer-technologist must be engaged in the design and construction of each manufactured piece of furniture, the selection colors and finishing materials. Direct work on the assembly and installation of furniture should be carried out by furniture assemblers.

Advertising events in the field production and sale of cabinet furniture should be aimed at creating target audience. These include advertising in various media, product catalogs of construction stores. It will not be superfluous to print advertising booklets, business cards, to make and install a billboard. It's great if you can create your own website on the Internet with photos of products, a description of their benefits and other information that may be useful to customers. It is not worth saving too much on all of the above events, since the flow of your customers, and hence the prospects for the development of your business, depends on the level of their implementation.

Business plan with calculations

Financial investment in the organization furniture production fluctuate around 1 million rubles. These funds are sufficient to pay all current expenses for the first month of the production operation, as well as the necessary promotional activities.

Current expenses include the purchase of consumables necessary in the production process, depreciation, fuel costs and maintenance of equipment or hiring vehicles, payment utilities, rent of premises and remuneration of personnel.

Subject to a serious approach to the formation of the client base and the presence of a constantly high level of orders, the break-even point can be reached after 2-3 months, and the project will pay off in six months. After that, you can already proceed to consider the possibilities of expanding production by increasing the number of employees, purchasing the latest high-tech equipment and increasing the range of products offered to potential buyers.

By revising business plan for the production of cabinet furniture one cannot remain silent about several risk factors that are characteristic of this idea in the field of entrepreneurship. These include:

High levels of competition;
Periodic absence of applications;
High purchase cost of materials used in the process furniture production.

Considering all these factors and making every effort to provide a wide range of high quality furniture to potential customers, you can be sure that your business will prosper.

The production of cabinet furniture is enough profitable business, as the demand for this type of furniture is stable throughout the year. For this business you will need:

Premises: workshop and office;
Employees: designer-technologist and furniture assembler;
Suppliers of materials and accessories;
Intermediaries to increase sales: furniture stores and design studios.

Depending on the planned volume of investments and experience in this area, you need to choose a way to organize production. Production can be organized in three ways depending on the length technological process and the amount of investment:

Full cycle production;
Medium cycle production;
Short cycle production.

A full description of the technological process is presented in other sections of this business plan.

To organize a private business from scratch, you do not need to try to cover all stages of furniture manufacturing. It is better to start with assembly from ready-made components in your own workshop. In this case, you will have time to build a system of work with a client, establish relationships with suppliers, research the market, and also develop a customer base. And as soon as the flow of customers becomes stable, it is possible to consider the possibility of expanding the business by covering other technological processes.

The range of cabinet furniture consists of office furniture (chairs, tables, racks, etc.) and home furniture (cabinets, wardrobes, chests of drawers, tables, chairs, stools, benches, etc.).

Sales of products are carried out through three channels:

Retail sales to end consumers;
Realization of furniture through intermediaries;
Wholesale sales to organizations and large institutions.

Initial investment amount to 1,104,500 rubles.

average cost order is 80,000 rubles.

markup for finished products is from 40 to 50%.

Time to reach the breakeven point is 2 months.

Payback period project from 5 months.

2. Description of the business, product or service

According to the companies operating in the market, the demand for cabinet furniture is distributed between office furniture and home furniture.

The range of offered products includes:

Office furniture: racks, cabinets, chairs, tables, cabinets;

Home furniture: kitchens, dining tables, chairs, stools, cabinets, storage boxes, shelves, benches.

Due to the influence of the seasonality factor, the assortment may change. For example, during the summer in large numbers order furniture for relaxing in the country: benches, stools, tables. In autumn, the demand for school desks and chairs, racks for papers and documents increases. Demand for kitchens remains consistently high throughout the year.

The production of cabinet furniture can be carried out in three different ways depending on the duration of the production cycle.

First way implies the presence of a full cycle: from the manufacture of the material that acts as the basis for cabinet furniture (chipboard, chipboard, MDF) to the release of the finished product.
Second way eliminates the material manufacturing process, i.e. Ready-made sheets of chipboard, fiberboard, MDF are purchased. It remains to cut them, make an edge and assemble until ready.
Third option production is organized on the principle of a short cycle and includes only the furniture assembly process. Furniture is assembled from custom-cut chipboard, chipboard, MDF.

For the organization of small business "from scratch" by the most the best option is work on the principle of a short cycle. In this case, there is no need to purchase expensive equipment, and the workshop works under a specific order.

Once you have established a customer base and the company has a steady flow of orders, you can expand production to cover other cycles. By this time, you will already have enough accumulated funds to purchase sawing and edge banding machines, which will allow you to increase the process chain.

The sale of finished products will be carried out in several ways:

Forming applications through your own office, which is also a showroom;
Through intermediaries: furniture stores, design studios. This method cooperation will allow you to cover a geographically larger volume of the market;
Sales through an online store. Delivery in this case can be carried out by a third-party transport company.

3. Description of the market

Consumers of this type of business can be divided into three target groups:

Retail end consumers. These are the people who will use your furniture. They can be divided according to the age criterion and the frequency of purchases:

Young working people aged 25 to 30 who purchase furniture for the first time;
People aged 30 to 50 who update cabinet furniture in their homes and offices every 4-5 years.

wholesale clients. Typically, these are private state organizations who buy the same type of products in large quantities. This type of consumer includes schools, kindergartens, hotels, office centers, etc. As a rule, depending on the volume of the order, they are given a certain wholesale discount.
Intermediaries. These include interior showrooms and furniture stores. They are interested in long-term cooperation and work with you for a certain percentage of the order. Many of them exist in the showroom format, which allows them to host exhibition samples of their own products.

The competition in the market for the production of cabinet furniture is quite high, so you should not initially invest a lot of money in this type of business. The demand for your products will mainly depend on the quality, delivery time, as well as the price of the finished products. An important factor will also be the provision of guarantees for products within a year from the date of installation and start of operation.

The high level of competition is due to the fact that your competitors are not only the same private workshops, but also large companies. For example, the international network IKEA offers a large selection of cabinet furniture. However, a favorable factor is that with the appreciation of the dollar, the prices of Swedish furniture have increased significantly.

Advantages of cabinet furniture production

Let's highlight the main advantages that will allow your company to occupy a stable niche in the cabinet furniture business:

Work under the order. No need to organize a warehouse and store large stocks of materials;
The minimum set of tools. At the first stage, you do not need to invest in the purchase of expensive equipment;
Small staff. To get started, it will be enough for you to hire two employees in a permanent staff;
Availability of own showroom and exhibition samples in interior and furniture showrooms;
Possibility to change the range of products depending on the trend of demand;
Large selection of materials and fittings for customers with different levels income;
Creation of an online store with delivery in the region;
Manufacture of designer furniture according to author's drawings.

4. Sales and Marketing

Marketing channels

5. Production plan

Stages of creating a business for the production of cabinet furniture

Creation own production consists of the following steps:

State registration

To open a small workshop with a short cycle production, you can register as an individual entrepreneur. In this case, you do not need to open a current account and create an authorized capital.

However, if you intend to soon expand production and work with major suppliers and customers, it is better to immediately register as an LLC. Optimal taxation system when working with orders coming from individuals- STS (15% income minus expenses). In this case, you will need a CCP installation.

Rental of premises for workshop and office

Since at the first stages you will not need to install large-sized equipment, it will be enough to rent a room of 200 sq.m. At the same time, 150 sq.m. accounts for the workshop and warehouse, and 50 sq.m. to the office space, where exhibition samples will be presented, as well as workplaces for the designer and manager.

An additional advantage when choosing a room will be the opportunity to increase the rental area up to 300 sq.m. during a year. Subsequently, when increasing production, you will need additional square meters to organize a warehouse for materials and finished products, as well as a place for machines and equipment.

Room requirements:

Non-residential premises

The most suitable for this type of activity will be a production facility. This is due to the fact that the work of the workshop is accompanied by a high level of noise.

Ground floor, two entrances

You will need to organize two separate entrances: to the office and to the workshop. In the second case, it is necessary to have access roads for trucks.

Three-phase electricity 380W.

Some equipment has a high power consumption. This needs to be thought out in advance.

Absence of moisture and high humidity.

It is fundamentally important factor. Since the main material for work is wood, high humidity will immediately affect the quality of finished products.

Stages of working with a client

The implementation of the order is carried out in several stages:

Client's contact with the company

At this stage, the manager or leader identifies the needs of the client and draws up a list of pieces of furniture that he needs. Further, the designer-technologist begins to work with the client. He helps the client decide on the design of the product, the number and size of drawers, the material, color and texture of the facade, etc.

Cost calculation, ordering

After agreeing on the type and composition of products with the client, the designer-technologist calculates the cost of the order. Then the manager or manager agrees this cost with the client, places an order, and takes an advance payment. The term of the order is indicated as standard and ranges from 30 to 45 working days. In this case, early production of furniture is possible.

Purchasing materials from suppliers

At this stage, the manager or manager orders individual components from suppliers.

Main material. In its role is chipboard, MDF or solid wood. You need to order not only a sheet of the desired material, but also its sawing to size and edge. You can place an order from one supplier, or you can purchase sheets separately from one supplier, and processing from another.

facades. Kitchen facades, as well as cabinet doors, are separate furniture elements. Their main function is decorative, so the range on the market is huge. You can choose to work with several suppliers by comparing prices for specific products.

Countertops. They can be made both from laminated chipboard sheets, and from natural and artificial stone.

Back walls and bottom of boxes. These elements are made mainly of HDF, the color is selected according to the main material of the furniture.

Furniture fasteners. it hardware, which act as connecting elements: furniture corners, wooden dowels, eccentric ties, euro screws, etc.

Accessories and guides. This category includes furniture hinges, lifting mechanisms, door handles, legs for furniture, as well as guides for sliding doors of wardrobes.

To compare suppliers of materials, two criteria should be followed: price and production and delivery time. As a rule, more low prices accompanied by longer production times. It is fundamentally important for the company that all individual elements are produced at the same time, as well as that the entire order as a whole is completed as quickly as possible.

Main job: assembling the furniture body

This work is performed by the furniture assembler in the workshop. It accepts the delivery of components and assembles the main body of products. Small and mobile products are fully assembled. These include bedside tables, chairs, small tables. Large-sized furniture involves partial assembly in the workshop and final installation at the facility.

Delivery and installation of the finished product

This is the last stage, which requires the presence of an assembler and a supervisor. Head accepts finished work, transfers to the client and receives full payment. The order is considered completed.

6. Organizational structure

To start the organization, you will need three people: a manager, a designer-technologist, a furniture assembler.

With an increase in the scale of production, the staff will be replenished. In the future, the composition of the state:

Working staff - an increase in employees up to 3 workers and a production manager;

Administrative staff - customer service manager, 2 designer-technologists, manager.

Let's describe the work of the main employees in more detail.

Manager

At the first stages, he performs the duties of a manager and manager. The work can be divided into two areas:

external activities of the organization.
Internal work of production.

The first direction includes:

Work with clients. Accepts applications from clients, concludes contracts, signs acceptance certificates.
Work with providers. Analyzes the supplier market, concludes contracts, negotiates the terms of cooperation.
Working with intermediaries. Looking for ways to sell products through specialized stores and design studios.

The second area of activity concerns the organization of internal work in the company.

AT modern world It is difficult to imagine a comfortable and cozy home without furniture. How can there be a living room, kitchen, children's room or bedroom without solid and high-quality sofas, wardrobes and beds?

Despite the fact that it is easy to find various furniture in any city, the demand for custom-made interior items is steadily growing.

This is due to the fact that such products will be original, made according to the personal sketch of the client. Therefore, opening your own furniture production is a very relevant and profitable business. However, in order to succeed in business, you will need a properly drawn up business plan for the production of furniture. If you responsibly approach the organization of the entire workflow and manage profits wisely, you can achieve high and stable income in a few years.

Customer search and marketing plan

Naturally, at the very beginning of work there is no need to conduct expensive and large-scale advertising campaigns, to spend large sums of money to attract customers. You can do it easier and do without serious financial expenses. One of the most successful ways to draw attention to the production of cabinet furniture is flyers and business cards, which must be distributed in crowded places, as well as a small advertisement in advertising publications. All advertising costs, which must be included in the business plan, will pay off in the near future with the right approach.

You can enter into a mutually beneficial agreement with building materials stores. After all, a person planning to make repairs will definitely think about changing the furniture in his home. It will also be convenient to use the Internet and create a blog or website dedicated to the production of furniture.

Usually the main customers of the furniture workshop are:

retail buyers (ordinary people with an average income);
wholesale buyers (hotels, state enterprises);
intermediaries (shops selling furniture and interior items).

Back to index

Assortment of furniture company

When developing a business plan, you need to pay due attention to the products that the enterprise will produce. To determine the assortment of the furniture workshop, you can use the statistical data of the Russian Association of Furniture Industry Enterprises. Furniture production volumes are distributed as follows:

case (25%);
office (23%);
kitchens (22%);
upholstered furniture (17%);
bedrooms (13%).

If we take into account the entire furniture range presented on the Russian market, it can be conditionally divided into groups, taking into account the following parameters:

functional purpose: cabinet furniture for storing things, for relaxing, i.e. lying or sitting, for working and eating;
construction: sectional, universally prefabricated, built-in, non-separable, wicker, bent, transformable;
materials: made of metal, plastic, wood.

Accordingly, it can be seen from the above figures that most in demand enjoys kitchen, office and cabinet furniture. Also good demand among buyers of upholstered furniture.

When compiling, it is necessary to focus on these indicators, since the range of future products will affect the purchase of the necessary equipment.

Back to index

Selection of suppliers of components and raw materials

When choosing a supplier, you should not look only at product prices, since competition among such firms is very high, and therefore the cost of raw materials is approximately the same. First of all, the supplier must have a good range of necessary materials and provide a wide range of services. It is important that he has components of various price categories in stock. Since customers are different: some need high-quality furniture, despite the price, others are limited in funds, so they will agree to worse products, but affordable price. The business plan must necessarily include the approximate amount of costs for the purchase of raw materials and components.

It is also important that all orders for the supply of raw materials are completed on time, without delay. A nice addition would be the presence of discounts and a bonus program. It is desirable that the supplier of component materials is located near the furniture workshop - this will reduce the time for delivery. Additional information about the company can be obtained from organizations that have already used its services.

Back to index

Space required for work

At the stage of formation of the furniture business, you can use a room of 30-50 square meters for work. meters. Over time, if the business is successful, it will be possible to expand the area. It is desirable that the workspace does not have unnecessary partitions, since usually the entire work process takes place in one room, blanks and finished products are added. The temperature in the workshop should not be lower than 15 degrees even in the cold season, so the business plan must also include utility costs for space heating.

Sometimes it happens that attractive and low rents are completely covered by heating prices. Do not work in a room with high humidity. It can lead to damage and deformation of upholstered or cabinet furniture.

You may also need to rent an area that will serve as a showroom or a finished product store. It is desirable that the production workshop and the room where the finished furniture will be sold are located in the same building. The rent for this area must also be included in the business plan.

Back to index

Company registration

It is better to register a furniture production organization as a limited liability company. This is the most optimal form of ownership with a convenient taxation system, which makes it possible to work with large consumers, suppliers or other enterprises.

It is necessary not to forget to include all the costs of paperwork in the business plan of the project and, before registering the enterprise, collect the following documents:

information about the name of the future company, which is better to come up with in advance, in accordance with the main activity of the enterprise;
an agreement certifying the establishment of an LLC;
a list of all types of activities and statutory documents;
information about the founder of the company (copy of passport, identification code, actual address of residence and phone number);
bank details of the company's current account;
documents for payment of state duty;
an accurate and competent business plan of the enterprise.

Back to index

Furniture making equipment

A business plan necessarily includes the purchase of equipment necessary for work. This is one of the most important stages in the formation of a future enterprise. Before purchasing power tools and other things for the future furniture company, you need to decide on the class of products. There is inexpensive equipment, but requiring regular replacement as it wears out, or branded and expensive goods that will be reliable and durable. But for starters, you can choose a tool for average price, which will be quite satisfactory quality.

For the manufacture of upholstered and cabinet furniture you will need:

machine integrated with computer program furniture modeling;
electric drill;
electric jigsaw;
cordless screwdriver;
milling cutter manual;
electric miter saw;
grinding machine;
perforator;
industrial dryer;
a set of knives, drills and cutters;
miter box and clamps;
carpentry tool;
sewing equipment for stitching furniture elements.

When production improves and expands significantly, then it will be possible to purchase equipment that is more expensive, which will be more complex and functional. The cost of purchasing the necessary tools and fixtures will be approximately 70,000 rubles and more.

Furniture manufacturing is a profitable and sought-after business. The offer on the market of these products is quite large, which meets the needs of the population.

The high demand for furniture of the middle price category determines the prospects for organizing such a production.

Market and competition analysis

Even a superficial analysis modern market allows us to identify 3 promising areas of activity:

Manufacture of office furniture. Large companies open new offices in our country almost daily. The requirements for such products are rigor, conciseness, maximum functionality.
Production of kitchen sets. To improve living conditions, update the interior of the kitchen in accordance with fashion, people began to change kitchen furniture more often. Every year there is a steady growth in consumer demand by 20%.
Creation of custom-made furniture. Manufacturing enterprises, kindergartens, schools and medical institutions quality products are also required.

An entrepreneur who decides to organize this business needs to be prepared for high competition in the segment. It is especially acute in metropolitan areas. Here, you need to enter the market with a unique, extraordinary idea that is guaranteed to be positively received by the target audience.

AT small towns less competition. High-quality advertising will be enough to convey the offer to the client.

Production plan

To organize a factory and sell finished products, you will need 3 premises:

Room number 1 - manufacturing facility 100-250 sq. meters. The size of the premises is determined by the planned production volumes and the number of equipment.
Room number 2 - office, where contracts for the purchase of raw materials will be concluded, orders will be accepted, it is possible to equip a showroom or even a store.
Room number 3 - stock finished furniture with an area of 50-150 sq. meters.

The complex can be located in one place and represent a single structure. However, this is not always beneficial. It is better to place an office with a showroom in the city center, next to large supermarkets (this will ensure greater traffic for people).

It is economically advantageous to place production areas outside the city: firstly, rent will be several times cheaper, and secondly, remoteness from residential areas eliminates complaints about high noise levels.

An equally important stage in the organization of production is the purchase of equipment. The type and number of machines are determined by the chosen product line.

To save money at the start of a business, you can purchase used equipment.

In general, you will need the following equipment:

band saw. Machine tools for cutting sheets of metal or wood of a certain size.
Drying. Equipment for wood processing. It will be necessary if it is planned to produce furniture from natural wood.
For glass processing. Machines for cutting, cutting, decorative edging, engraving, drilling, sandblasting.
For wood processing. Milling and copying, drilling units, splicing machines, equipment for giving decorative effects to wood (aging, varnishing, etc.).
For metal processing. Machines for cutting, welding, drilling, polishing, etc.
Sewing. For sewing covers, upholstery and other elements of upholstered furniture.
Auxiliary tools. Screwdrivers, drills, hammers, planers, industrial staplers, screwdrivers, pliers.

For the manufacture of cabinet furniture, the following materials will be required:

Chipboard (chipboard).
MDF board.
Fittings and fasteners.
Consumables - decorative coatings, glue, paint, varnish.

For information on how to get started with this activity, see the following video:

Recruitment

Work in the workshop requires special skills and knowledge from workers. You will need:

Specialist office manager. Job Responsibilities: taking orders, preparing projects, concluding contracts for the supply of materials.
Production master. Job responsibilities: control of each stage of the furniture production process, organization of teamwork. The position of the master assumes the bearing of material responsibility for machines, materials, raw materials.
Workshop specialists(5-8 people depending on production volumes). Responsibilities: a set of works on production, from the primary processing of raw materials, ending with the assembly of finished furniture.
Driver. Cargo transportation, delivery of finished products to the customer.
Cleaning woman. Maintaining a clean production area.

Marketing plan

In order for the costs of starting a business to pay off faster, and the company begins to make a profit, it is important to organize a set of measures to find ways to market products.

Ways to sell furniture:

Through the office own company. Showroom needs to be set up.
Through furniture supermarkets and salons through the conclusion of partnership agreements. It is important to look for such outlets not only in your city or region, but also throughout the country, in the CIS countries.
Participation in tenders for the supply of furniture budget organizations– schools, kindergartens, hospitals, etc.
Directly to large private organizations. The tasks of promoting the company's products are assigned to the office worker, who must organize the distribution to potential customers.

An important means of advertising your own products and communicating with customers is your own website. It must have a gallery with high-quality furniture photos, a section with prices, terms of cooperation, contact details for information exchange, etc.

Inform retail buyers it is possible with the help of direct advertising - distribution of leaflets in crowded places, placement of colorful posters on billboards, etc. Advertising on television or radio works effectively. In the text of the message, it is important to indicate the address of the exhibition center, where everyone can visually assess the quality of the products.

A significant role in creating a positive image is played by high-quality execution of orders on time. For regular customers, it is important to organize a system of discounts and additional services.

Financial plan

Expenses

Investment costs:

Acquisition of premises for organizing a business - 1 million rubles.
Purchase of equipment, its installation, cosmetic repairs - 900 thousand rubles.
Other starting expenses (registration of an enterprise, obtaining permits for organizing a business, creating a website) - 50 thousand rubles.

Fixed (monthly) expenses:

Payment for utilities - 25 thousand rubles.
The salary of the staff is 200 thousand rubles.
Purchase of raw materials, accessories, consumables - 250 thousand rubles.
The cost of advertising, marketing, site maintenance - 30 thousand rubles.
Taxes and various contributions - 80 thousand rubles.

As production volumes increase, the cost of consumables and labor costs will increase. At the same time, as the brand is recognized and a wide customer base is developed, advertising costs can be reduced.

If the funds for organizing a business were borrowed, the payment of the interest rate on the loan should be added to the list of expenses.

Revenue

Even if the enterprise with a small production capacity is not fully loaded, the proceeds from the sale of furniture can be 400-500 thousand rubles per month.

Provided that the profitability level is 35-40% (at the initial stage of the business this is a sufficient level, after 1-2 years the value can be increased by 1.5 times), the business income will be 90-100 thousand rubles. Net profit after payment of all taxes will be 75-80 thousand rubles.

Payback

The payback period of a business depends on the volume of production and sales. large enterprise payback up to 3 years. Under the most favorable conditions, this period can be shortened. up to 6 months. The payback rate is determined by the number of orders, sales volume and the pricing policy of the company.

The sketch is more original and unique, the higher will be its cost. Furniture created by standard project, is cheaper, however, the demand for it cannot be called high.

Before starting a business and developing layouts, it is important to study the market, evaluate the models presented on it, take into account their strengths and weaknesses.

If you plan to organize a large-scale production, it is important to make an effort to find wholesale customers who will ensure uninterrupted operation. In a small workshop, it is more logical to carry out custom-made production services.

The indisputable advantage of the business is the absence of dependence on the season. Furniture is in demand at any time of the year.