Stencils are one of the home business ideas. Informational blog: book "business stencil" Sergey dade business stencil read

The idea that will now be considered can be attributed to such a definition as a home business.

It consists in sitting at home and making some kind of crafts. Plus, you get money for all this. As you may have guessed, we will talk about one of these crafts, called a stencil. Many people think that stencils are used only for inscriptions or simple drawings. But, their use goes much wider, finding application for drawing a rather complex image, which is superimposed not only on flat surfaces.

Making a stencil at home is not as difficult as it might seem at first. To do this, you must have a printer and be able to use some of the relevant programs. Despite the fact that all stencils are used according to the same principle, they differ significantly in their manufacture. It depends on the purpose for which it is intended, and on what surface the pattern will be applied.

There are many materials that are used to make stencils. The most common stencils are simple ones, which are made on a paper, cardboard or film basis. Rigid stencil frames are much less commonly used, which are made of plexiglass or iron. They are designed for long term use. The so-called special stencils are used least often. They are made from magnetic film or other special materials. Now let's take a closer look at each of the types of manufactured stencils.

Simple stencils are stencils that are the easiest to make at home. They need sheets of cardboard or thick paper. For strength, these sheets are coated with a layer of paint or laminated. Then it remains to make the stencil itself, which does not take much time, which is a plus for this type. However, such stencils have their drawbacks. This is not a sufficiently high accuracy of the drawing itself and their fragility. The second one can be slightly improved. In this case, it is necessary to replace the paper base with plastic film or linoleum.

The second type is hard stencils. The material for the manufacture of such stencils is wood, iron or plexiglass. They are highly durable and reliable. In addition, using this stencil for a long time, you can accurately make the same drawing. The disadvantage of such a stencil is the difficulties that arise in its manufacture at home, since special equipment and a place for its placement are required.

For special drawing conditions, special stencils are needed, for example, for body art or when drawing a drawing on a curved surface. In most cases, these stencils are made from a dense, fairly flexible film that is easy to lay on uneven surfaces. To apply a pattern on a car, a magnetic film is often used, which provides accurate edges of the pattern. This is due to a tighter fit of the stencil to the place of painting.

In addition to the above stencils, there are also disposable ones, which are made on washable paper. After a single use, such stencils are no longer suitable and cannot be used in the future. They can be compared with those that schoolchildren make at school in labor lessons. And they are the ones who use most in demand when selling stencils made at home.

Start your own home business and it will undoubtedly give a certain result.

S. Dade

BUSINESS - Stencil

MHow many of you, taking a pencil, will be able to draw someone's portrait so that, besides you, someone else recognizes in it the person you painted?

I can because I am an artist, an artist by education and vocation. For me, from early childhood, drawing was as natural as walking and talking.

When I grew up, I was surprised to find that the vast majority of people cannot draw. For most people, drawing, for example, a simple dog is as difficult as it is for me to solve a problem in higher mathematics.

But what to do when you want to draw a dog, but you don't know how to do it?

In this case, you can come to the aid of a simple invention - a stencil.

With the help of a stencil, even a child can draw a very beautiful dog. Having circled the contour of the stencil, he will only have to paint on the eye (preferably in the right place) - and he will get a beautiful drawing.

The stencil was created to help people who do not have the ability to draw, but who have the desire or need to do so.

The MLM system has become a kind "Business - stencil" for those who want to be successful in life, but do not know how to do it or do not have certain components - such as Economic savvy, Education, Connections, Initial capital, etc.

The fact is that so many successful people became such because they found the key to success in due time. Through knowledge, introspection, observation and reflection, they discovered that the formula for success is incredibly simple - "Look what those who are successful do - and do the same until you reach the desired result.

But tell me, please, why do people keep multiplying complex numbers in their minds with a calculator in their pocket? Why are they trying to “draw a dog” on their own (besides, they don’t have the ability), although they can use a stencil? Why are they still trying to "reinvent the wheel"?

Then, to demonstrate to everyone his "genius".

But even if you are a genius, it is unlikely that you will be able to achieve serious success without taking advantage of someone else's experience or support.

If you are a normal person, but do not want to live "Like everyone else", then this book is just what you need now.

WHY MLM?

“....any person can cook a hamburger,

tastier than inMcDonald's’ s”, but only the creation

effective systems implementation these "medium"

hamburgers made " McDonald's’ s” one of the most

richest corporations in the world.

ATOver the past decades, we have seen thousands and thousands of people achieve success in life using the Multi-Level Marketing (MLM) system. Why is it that more and more people around the world prefer this business?

When, at one time, I, having discarded prejudices, decided to figure out what this industry is, I was amazed at its brilliant simplicity and accessibility.

Since then, the question has not left me - Why don't all people do this? The uniqueness of Multilevel Marketing is that it provides an opportunity to earn money and achieve success in life to anyone who really wants it, because. Here you can make money not on sales, but on purchases, what makes this system accessible to ALL because we all know how to buy and do it with pleasure.

The advantages of MLM over other business systems are so obvious and great that it is even difficult to compare them. And the fact that in Russia this industry is not as highly developed as in the West is only a matter of time. But this is a separate topic, and we will talk about this in the future.

Now I would like to touch on the question of how we, ordinary people, can get the opportunity to use the MLM system to achieve their goals. Because for the most part we are far from being businessmen and most of us do not have the qualities that successful people have, but we all want to live with dignity.

To understand how to do this, let's take a closer look at the structure of the trading industry.

Any modern manufacturer is well aware that producing a product is only half the battle, the main thing is to bring this product to the end consumer. Now the problem is not to produce goods, now the problem is to sell it. The market today is oversaturated with all kinds of goods and services for every taste and budget.

To paraphrase a famous saying, you can say "Give me the perfect sales system, and I will turn the world"

One way or another, all people sell something: some - some kind of product or service (directly or indirectly), others - themselves, in the labor market. The question is how to do it more efficiently?

As for the sale of goods, this can also be done in different ways. Some do it as sellers, and others as businessmen, and, as they say in Odessa, “these are two big differences.” You can do sales with a bag on your shoulders, or you can do it with your head on your shoulders. Who likes what.

In general, there are three systems for promoting goods from producer to consumer in the world:

1) System Retail sale.

Naturally, he needs to recoup all his expenses / expenses + pay taxes and + make a profit, therefore, certain percentages of the trade allowance are included in the cost of the goods.

Then the product is bought large wholesaler and brings it to warehouses in Moscow. He also needs to pay back: 1 - transportation costs.

2 - "customs clearance" (if the goods are transported from abroad).

3 - rent of an office, warehouses and premises + telephone and internet.

4 - wages for hired workers and employees.

6 - security.

7 - taxes.

8 - depreciation of fixed assets / assets

9 - write-off of losses due to theft / damage / damage to goods

10 - and you also need to make a profit.

Further medium wholesalers they deliver goods to the regions, adding their%, they buy it from them small wholesalers and deliver to shops, pawning their%. The shops, as you know, they are also not engaged in charity and pledge their% in order to pay all their expenses, pay taxes and make a profit. And then you and I come to the shops and buy this product not for 100, but for 1000 rubles, while paying expenses, taxes and profits of all intermediaries. Experts say that the real cost of production of goods is on average about 5% of its retail price!!!

How do you like it? To me, to put it mildly, not so much.

The saddest thing about this is that it is impossible for an ordinary buyer to bypass this system. We can't go to Brazil for a can of coffee and India for a pack of tea, so we go to the store and pay for all this army of intermediaries.

(I have not yet mentioned counterfeit products, this is a separate topic).

In this situation, not only the Buyer suffers (both morally and financially, and sometimes physically). The manufacturer also suffers potential losses. If he had achieved a significant reduction in the price of the goods for the buyer, he would be able to sell more of it, and, accordingly, receive additional profit.

A paradoxical situation has developed on the market, when the direct participants in the transaction (Producer and Consumer) incur losses, and a huge number of all kinds of intermediaries receive profits.

There is a need for new system delivering the product to the end consumer.

2) From here, at the end of the 19th century in the West, a system arose direct sales

The manufacturer enters into an agreement with a distributor who takes the product directly from the manufacturer and delivers it directly to the consumer. Such a system significantly reduces the cost of goods at the exit. We are familiar with such a system thanks to the ubiquitous traveling salesmen.

In fact, the profession of a traveling salesman (traveling sales agent) is a profession respected all over the world. Was. Until it "refracted" through Russian mentality. Our traveling salesman is a household name (something akin to petty scammers or gypsies), although a lot here depends on the company and the individual.

The direct sales system also includes the sale of goods through the mailing list and the Teleshop.

This system worked successfully for some time.

But with a natural oversaturation of the market with goods (in the West, this happened about 60 - 70 years ago), the meaning was lost in the release of more and more quality products. There is a serious problem with the sale of this product.

There was a need for a new, more advanced system for attracting regular customers.

3) And in the 40s of the 20th century, a system was developed in AmericaMLM (Multi Level Marketing - Multi Level Market)

The main advantage of this system is that it turned facing the consumer! The manufacturer began not only to sell goods to him, but to cooperate with him, giving him the opportunity to earn money, and, basically, not on sales, but on shopping.

Manufacturer, "cutting out" ALL (!) intermediaries, itself opens its sales offices in every more or less large city (having the status retail store) and invites the buyer to come and buy directly from the manufacturer and at the price of the manufacturer, and with a 100% guarantee against counterfeiting (it is quite natural that the manufacturer will not sell a fake of his own goods)

But this system would not be so effective if it were all limited to this.

The main and main advantage of MLM over other sales systems is that the buyer got the opportunity not only to save on purchases, but, by buying, to earn money. How do you like the idea, to buy for 100 rubles and get 1000 for it? Seems incredible? But such a system exists.

How it all works, I will try to explain now. The main thing is that you understand the very idea of ​​this business - because when a person understands the idea itself, then his eyes are opened to many things and he understands what to do and what awaits him as a result.

Imagine if you saw a movie in the cinema that you really liked. Will you tell your friends about it? Will your friends use this information? Some yes, some no. Those who take advantage and look are likely to tell their friends, and those to theirs, and so on.

We do not think about it, but most often we make purchases on the recommendation of our friends and acquaintances. We read a good book - what book will our friends read? We cured a tooth qualitatively, inexpensively and not painfully - where will our friends treat their teeth? Found a nice restaurant - where will our friends dine? We found a good specialist - a hairdresser, a lawyer, a car mechanic, etc. - where will our friends turn?

And, look what happens. We told our friends about the movie we liked, they went to see it too - the theater made a profit - but we weren't paid for our recommendation.

And then there was one smart company that realized that pay for recommendations FAVORABLE.

Having bought the thing we liked, we recommended it to our friends, and the company tells us: because a person came and bought this thing on your recommendation, we will share our income with you and pay you a share of our profit, which was included in the cost of this product.

If you recommend five more people, then for everyone who came on your recommendation, we will pay more, just for your recommendation - because as a result of your recommendation, we get new customers. And if you teach them to recommend, we will pay them, and you for teaching them, and so on.

And look what happens. Each of us buys a little for himself - the firm gets what it needs, because the very creation of a group of consumers is already a way to promote a product!

If we assume that the amount of purchases of this entire group of buyers will be 3,000 rubles per month. - the company pays you 3% of this amount. If the amount of purchases is 10,000 rubles. - Your 6%, from 20,000 rubles -9%, from 40,000-12%, from 60,000-15%, from 100 tr. -18% to you, and from the amount of purchases of 150 tr. and more the firm pays you 21%. The more people - the more turnover - the more your income ...

It would seem that everything is simple, but where to get such a number of people so that they buy for 150 thousand? For this, there are certain technology. Let's see how to use these technologies. You came here alone, invited only 2 people. Each of them was taught to invite two people, it turned out 4. Each of them was taught to invite 2 people - 8. Each of them was taught to invite two people - 16. Look, what an interesting thing: You invited only two people, but you got a team out of 30. Do you remember our task to invite a large number of of people?

It turns out that in order to get a team of 30 people, it is not at all necessary to talk to everyone personally. And you invited only two people, and if you invite not two people, but three, and teach them to invite three people, see what happens: each 3 = 9, each 3 = 27, each 3 = 81. How do you like the difference? And the difference is that there is only one more person. This is a geometric progression. So learn to use math laws to your advantage. You can count on 4 people, 5, 6, 10, 12 people. But I will not, because there is another theory - the theory of management, which says that it is impossible to manage more than five people at the same time, it is impossible to control more than 5 people, and it is not necessary, because look what happens. You came here alone and invited five of your friends. Does everyone have 5 people they know?

You invited only 5 people of your acquaintances, each of them has their own 5 people of acquaintances, and I will help them to interest them - 25. Each of them has their own 5 people of acquaintances, and I will help them to interest them - 125, each of they have their own 5 people they know, and I will help them get them interested - 625. How do you like the difference? And the difference is only 3 people more than in the first case. If each of them buys the goods in the quantity necessary for himself, only for himself (!) - then you will already get a decent turnover for the company and, accordingly, a decent% of the turnover for you. How much do we usually buy cosmetics “for ourselves”?

Note, by the way, that we have not yet talked about sales! Nobody sells anything - but there is money and there is income - because creating an organization of consumers / buyers is the meaning of this business ! Because 1 person will never sell as much as 1000 people will come and buy for themselves! Let people come to the company themselves and buy what they need, and you receive a monthly percentage of the total amount of their purchases.

But if you additionally sell something, you will earn extra money. And, unfortunately, this additional (!) earnings on orders or sales, many people take for the main! Because he is visible! And in vain ...

From the invented by people, today, there is no more perfect system for the sale of goods and services. The most ingenious thing about this system is its simplicity and accessibility, and it is this simplicity that gives the system tremendous efficiency and stability, especially during crises.

Now let's think about what this type of activity promises us:

If a company pays us a commission % of the volume of purchases of the consumer organization we have created, does this mean that as long as people buy this product, we will receive our money ???

That's it!

This is what it consists The main idea of ​​any business is residual income!

Most people work for active income (this is the income that a person receives while he works) and do not even think of passive (residual) income as something that applies to themselves.

The uniqueness of the MLM system is that it enables ordinary people - not geniuses, not businessmen, not superstars, but ordinary people like you and me - to receive passive (residual) income!

"And what does it give me?" - you ask.

But you think. What would you do if you had enough money and time? Give free rein to your imagination. Dream……

Represented? Now imagine that all this is real for you and your children.

You just need to find a reliable company with the “right” product, and for some time work on creating an organization of buyers / consumers of this product (how long? - will depend on how actively you will work and how much you need monthly, to meet your needs).

WHY ORIFLAME?

When I was looking for a network marketing company for myself, I, fortunately, fell into the hands of a book by a well-known networker in which he described simple rules by which to choose.

1. This is the "right" product:

What should be the product produced by the company?

Well, first of all, it should be a product that you feel comfortable working with. I heard a story about how one woman, working in this way with water filters, said that after six months she felt like a plumber.

The choice of product should be approached very seriously, since it is the product that will determine the circle of your communication, which, in turn, can seriously affect your later life and even leave an imprint on your character.

If you have chosen such a product as Dietary Supplements (BAA), then you will first need to prove to the person (using all your eloquence) that he needs these supplements more than sausages, cheese and fruits for children. Or you will need to pretty scare him, for example, by the fact that a huge amount of slag has accumulated in him, which urgently needs to be removed with the help of your additives.

If you like to scare people, then you can go into dietary supplements (or Life / Health Insurance).

There are many companies that offer "health products" and I sometimes use some of them, but I prefer to communicate with people who are healthy, purposeful and "sober".

The fact is that when we choose a product, we need to think not only about ourselves. The main thing is the people we will invite, but will they be comfortable working with medicines, dietary supplements, insurance and other hard-to-sell goods?

As for the technical (economic) side of the issue, then the "right" product is the product that meets 5 simple requirements:

1) - it must be in demand all population groups, social and age groups (everyone should use it: grandmothers, grandfathers, uncles, aunts, young men, girls, boys, girls and infants, as well as people of any profession and any social status). And the demand must be obvious, and not imposed from the outside by a beautifully speaking seller (Herbalife?)

2) - it must be quality (if you buy a low-quality product once,

Will you come for him again?).

3) - he must have adequate and Affordable price (it should not be too expensive to be bought ALL, and not just upper-middle-income people who are in the minority).

4) – Range - preferably as large as possible (so that everyone can choose at least something for themselves - this way we can cover with our offer maximum amount individuals and social groups).

5) – the product must be used Permanent demand (in other words, he must End at the consumer, so that he comes again and again for him). And preferably more than once every five years ... ;-)

There is in the world only 3 types of goods that meet all five requirements:

1 - food,

2 - personal hygiene products and cosmetics,

3 - household chemicals.

Because people will always eat, wash, shave, paint, and keep their clothes and houses clean. These are the goods that people will always use (and ALL people), at any dollar rate and in any political and economic situation. And at any time of the year!

Unfortunately, food products are not sold through the “chain” (for a number of reasons), personal and household hygiene products and cosmetics remain.

Moreover, such a fact has been noticed that women in times of economic crises and under the influence of other “depressants” begin to use cosmetics even more actively than in stable times.

As they say; "If you want to make money ALWAYS“Do it for women’s needs.”

But there are several cosmetic companies working by the method of network marketing on the market. How to choose from them? And here we come to the second parameter of choosing a Partner Company:

2. Reliability of the company:

What is included in this concept?

1 –Company age. The fact is that every year new companies appear on the market, and every year they disappear from the market. For different reasons:

non-competitiveness of products, non-competitiveness of the marketing plan, non-compliance with the promised remuneration schemes, dishonesty of management (which most often happens with Russian companies - and there are enough examples of this).

In order to enter the market now and securely gain a foothold on it, “unwind” a new trademark, it takes about seven to eight years and not one million dollars. Most new companies cannot and often fail to do this. And everything would be fine, but only behind each bankrupt company are specific human destinies, wasted time, unfulfilled hopes ... ..

All over again?

Do you enjoy being a participant in other people's experiments?

If not, then it is better to choose a company that has proven its right for us to cast our lot with it. A company that did not appear yesterday and will not disappear tomorrow, but one that has come to our market seriously and for a long time.

2 - The company must be International- that is, in no case should it be tied to the economy of only one country, any country, and even more so Russia (what is Russian economy- it's not a secret to anyone, and I'm afraid Russian companies because of the economy itself and because of the mentality of Russian "businessmen").

When a company has sales offices in, say, 50 countries, then even if a crisis occurs in 10 of them, the company will in any case “survive” at the expense of the rest. What happened to Oriflame in 1996 in Poland and in 1998 in Russia and Chile)

If the company is built on the economy of only one country (or even several, but such as Russia, Ukraine, Kazakhstan, etc.), then something happens - and it will “die” along with this economy.

3 - The company must have Own Productions.

The vast majority of Network Marketing companies are intermediaries.

And what do you think, with whom it is more reliable to cooperate - with the manufacturer or with an intermediary?

If an intermediary firm encounters serious difficulties, for example, demand for products will fall, which it will prefer : spend a lot of money on studying demand, on improving product quality, etc., or disappear from the market and appear after some time with a new name, with a new product and with a new marketing plan?

Practice shows that the latter is chosen because it is faster and cheaper.

The manufacturer, who has millions and millions invested in production, will do everything to prevent such a situation.

And since you and I need a “passive” income for many, many years, it is necessary that the company with which we cooperate successfully exists right up to the “Second Coming”.

Taking into account all of the above, I chose the companyOriflame Cosmetics International

1) The product meets all five requirements. More than 1000 items of cosmetics, personal care products, skin care products, perfumes, jewelry, clothes, accessories, etc., that is, goods that are used ALL and ALWAYS.

The fact is that when a particular company, with some kind of product, enters the market, it seeks to occupy a certain “consumer niche”. If the product is exclusive (specific, designed for a narrow circle of consumers) or too expensive (which only people with above average incomes can buy), then the circle of buyers of this product will be extremely limited; the company will quickly occupy its consumer niche and this will stop its development.

Oriflame's products are "commodity goods" and with this product the company will acquire more and more new customers constantly.

2) Highly reliable partner for cooperation - since 1967 on international market, more than 70 countries with sales offices, throughout Europe and Asia, its own plants, factories and its own research laboratory. Now, the largest cosmetic factory in Europe has been built near Moscow and launched in 2007, and to implement this project, the company signed a land lease agreement for 100 years! (So ​​in the next 100 years we can be calm about our families).

The general direction of the Oriflame company, its purpose, its mission:

"Becoming the first natural choice for every person."

But that was before 2008 - in 2008 the company's mission changed - and now it sounds like this:

"Become the No. 1 company in the cosmetic market of the world!"

And when a company develops a product and a marketing plan, everything is subordinated to this goal. Having such a goal and such a product, it will be able to develop without limits, because the “human resource”, as you know, is not limited.

When I learned about the mission of the company, I realized that I was on the same path with her. Limitation has always bugged me. Limited income growth, business development, personal growth.

Collaborating with this Giant of the world economy, with the Leader WORLD(!) cosmetics industry, I know that my business will continue to grow and develop and develop even after I have already moved away from active participation in it.

And in conclusion, I want to tell you one "secret" that I learned from a very rich man:

“... if you want to have a constant income and long-term, stable growing business- you need to deal with the product, addictive(for a person to come and buy this product again and again)”.

In nature, there are only 5 "products" that are addictive:

1) Food.

2) Drugs.

3) Sex.

4) Soap.

5) and Money.

So here Oriflame is Soap and Money.

For consumers, this quality and affordable at the price of "soap", and for the organizers of the consumption process - this is both soap and money. Because people have always washed, washed and will wash! And in Good times, and during the crisis, and in winter, and in summer … And if this process cannot be stopped, then why not lead it?

In the future, various new companies will appear all the time, and you and your acquaintances will be invited somewhere all the time, praising the advantages of a marketing plan or products ... Any company can be checked by the two above requirements: Is it "correct" product? and Is it reliable company? - A lot will become clear to you immediately. Because on an expensive, exclusive product, you can only earn fame from your descendants (and even that is unlikely), and you can earn money only on affordable consumer goods and constant demand, and this is Soap and Money.

And what I like the most is that it is “passive” money!

Money for the sake of which you will no longer need to get up every day at 7 o'clock in the morning, and whether you want it or not, run to work.

You yourself will determine; to work or not to work, and if you work, then where, when, with whom and for how long.

This is what distinguishes any business from work. Having a job, even your own own work(entrepreneurship), you still have to work all your life. And in business, you first work, work a lot, but then you can work less, and get more, and later you can completely stop working while maintaining income, and this gives you freedom - and now remember what you would like to do if you didn't have to work? If you had enough time and money?

The problem is that most types of traditional business, unfortunately, cannot be brought to the level of “autonomous existence”. And there are several reasons for this:

1. Your interests and goals do not coincide with the interests and goals of your employees. (The contradiction of labor and capital - exactly according to Karl Marx) And the better you train your employee, the faster you will get another competitor.
2. All risks and strategically important decisions (including personnel issue) lie on you: one mistake and you are ruined. Therefore, constant monitoring of the situation is vital. Sad statistic: in order to build yourself successful business- you have to go bankrupt five times.
3. Your plans are limited, as a rule, by your own resources - your business partners are unlikely to invest heavily in expanding and supporting your business.
4. You cannot protect and lobby your interests at the state level - you have to play by the rules imposed by the state - and the saddest thing about this is that we live in a highly corrupt state. So you have to pay - and a lot!

Of the above, it is important to remember the main thing - that “….the best “product” that is distributed by the method of multi-level marketing is FREEDOM ».

And I'm not afraid to say that for the vast majority of the world's population, multi-level marketing is the only way to get this freedom.

MLM IS A UNIQUE TOOL

ACHIEVING LIFE GOALS. FROM

"I had a great goal, and network marketing

became a unique means of achieving it"

/ Randy Gage /

Any business (and MLM is no exception) is not an end in itself, it is only a means to achieve life goals, a means of transportation from point "A" (in the economic sense) to point "B".

When you shop for a drill, you don't need the drill itself, you need the hole you are going to make with it. The goal is the hole, and the drill and drill are the means.

And what are your goals in doing this truly unique business? Want to earn some extra money? Or seriously fix your financial position- buy a car, an apartment, educate children, go on exciting trips with them? Or maybe you look further, think wider, bigger? Maybe you want to create something great, something that no one else has created, or do it better than others? Or maybe…..?

"The degree of your success will directly depend on the size of the PURPOSE and your efforts applied to achieve this PURPOSE."

What is unique about this business? And how can we use it to achieve great goals?

There are three types of business systems in the world:

1) Traditional or corporate business

2) Franchising (buying a ready-made business system)

3) M L M (Multi - Level Marketing ) – Many - Tiered Market

I will not dwell on the first two now, I will only show what their main differences are.

In order to build a successful Traditional business A person needs to have several components:

1) Idea, plan - how and in what niche to create your business.

2) Economic savvy (the ability to see new development opportunities)

3) Knowledge and AN EXPERIENCE in the field of economics and in the field of business creation.

4) Connections

5) Initial capital (money).

And even if you have all the ingredients, this does not guarantee you success in business, because you himself you will need to create not just another job for yourself, but own business system.

Statistics show that most traditional enterprises - more than 95% - end their existence before celebrating their 3rd anniversary.

In this sense Franchising (translated from English - benefit or privilege) can be considered as an alternative business system.

The privilege of franchising is that it is already finished business system. Proven, worked out in many cities and even countries, under a "promoted" trademark, with a predictable income. Not requiring from the owner either 1) economic ingenuity, or 2) education, or 3) connections, but only a certain amount sufficient to purchase it.

The most famous franchising - restaurants fast food McDonald's, buying this franchise will cost you $1,200,000, plus organization costs, shop equipment etc. (maybe that's why there is not a single McDonald's beyond the Urals?) but there are cheaper franchises.

This is really a "preferential" system, because in order to have an autonomously operating franchise business, you do not need to be "seven spans in the forehead", it is not necessary to have a business education and a "roof", you can simply take a loan (if there is something for it) and buy an already operating business, learn how to manage it - and receive income from it.

But with all its advantages, franchising has one, but a very significant drawback - its income is potentially limited because in order to increase profits, it requires more and more capital investments.

The third business system is MLM . It is called mini - franchising (Mini - by the cost of its purchase, but not by income from it. Franchising - because it finished business system)

If you look at business as a means of transportation from point "A" to point "B", then in order to fly, say, from Novosibirsk to Moscow using a "traditional" plane, you need to think very hard in order to: 1) invent this plane, then 2) create its detailed design on paper, then 3) attract investors to build it, 4) learn how to manage it, and then you can safely fly to Moscow.

If you want to use the "aircraft-franchising", then you just need to buy this aircraft, learn how to fly it and in a few hours you will be in the Capital.

If you are not a brilliant inventor of "aircraft", and not even a millionaire, and do not have the skill to control this "machine", then it is best for you to use " MLM- liner", here you do not have to invent this complex mechanism, build it, take exams on aerobatics. You just need to buy a ticket and fly wherever you want.

Here are the advantages of MLM over other business systems, I would like to tell you in more detail:

1) AVAILABLE TO EVERYONE- does not require any economic ingenuity, special education, any other training, as well as connections and initial capital.

« …. The open door policy of this business is reminiscent of the kind of equal opportunity charity fair that most socialists yell about. But I have not met staunch socialists in this business. This is a business for capitalists and for people who want to become capitalists.”

/ R. Kiyosaki /

The main thing you need to have is desire, a strong desire to change your life!

2) NO RISKSince there is no investment, there is no risk.

3) NO DIRECTIVES- you will not be fired (which is very relevant today), you will not be fined, you will not be laid off, no one will tell you when to come and what to do (although for some this advantage becomes “fatal” - because they are not used to taking take responsibility for their lives, they need someone to “kick” them all the time). No one will impose methods of work on you. The company and sponsor can recommend you what they think are the best methods, but it's up to you to decide if you like them or not, and you can always choose any others or come up with your own.

4) INCOME IS POTENTIALLY UNLIMITED - Firstly: the remuneration is always equal to the efforts made, since the payment for your work does not depend on the subjective opinion of the boss. The impartial computer of the partner company charges you a percentage of the turnover of your organization of buyers that you actually created, so the prospect of increasing your income is entirely in your own hands.

Secondly, you do not need new investments to increase profits, as in any traditional business and even franchising. No big overhead! Our income increases only due to the increase in the group of buyers / consumers and the customer base, and, accordingly, the turnover (and “human resources”, as you know, never end).

And thirdly: people who are seriously involved in network business, after some time they discover that there is a completely different world, a world in which you can just live, and not fight for survival, a world of great opportunities and prospects. A world in which most people (all the time solving the problem of lack of money) have never been.

5) NO OPERATION : Today MLM is the only business system that allows for real get rich without exploiting a single person. This is a business partnership system where we get rich not instead, but together with people.

When you invite a person to a business, you are not inviting him to work for you. Everyone working here works for himself, creates his own group of consumers, and everyone following them does the same, but everyone is interested in the success of the other and therefore can always count on support from his partners.

6) MENTORING - it's true unique feature of this business.

There are few lucky people in the world (besides MLM) who could boast that for many years they had as a mentor an experienced businessman (and completely free of charge), who is vitally interested in their success. Only “inexperienced, arrogant youth” can underestimate this possibility (and this “youth”, unfortunately, is inherent in all ages).

7) POSSIBILITY OF RECEIVING RESIDUAL (PASSIVE) INCOME

“If the business you are doing does not bring you residual (passive) income, even in the most distant future, then from an economic point of view, this business makes no sense.” Robert Kiyosaki .

What is the point in earning money, spending it and going back to work in the morning - earning money to spend it again? Active income is a vicious circle, the rat race is financial slavery. Only receiving residual (Passive) income gives financial freedom. Residual income is the only bridge to financial independence!

Either you will work for money all your life, or in the end you will learn how to make money work for you - there is no third option. The sooner the better for you...

Network marketing is not just an opportunity to earn some money.

For more than 95% of the world's population, this is THE ONLY OPPORTUNITY to move from active earning money to real receipt of residual income, the opportunity to take off the skin of "Squirrels in the wheel" and finally do the real thing - the thing for which they were born and live on this Earth.

Financial independence is not the end goal; on the contrary, it is just the beginning. The beginning of a completely different life. A life in which a person overestimates values ​​and understands that the main thing is not to feed, wash, clothe and give free education to his children (disappearing because of this around the clock at work). The main thing is to give them love and attention, which cannot be replaced by anything. A life in which you can do what you love, enjoy it and not think at all about how much you will be paid for it.

What does it mean to you to be successful in life? Money? Career? Confession???

Do you know what a person gets the most satisfaction from?

A person experiences the greatest satisfaction when he does what he loves, realizes his inner potential, the talent that God laid in him at birth. Fulfilling your destiny is real success in life any person. Only then does a person have real satisfaction and understand that he lives on earth not in vain.

Sociologists conducted a global study to find out how the thinking of successful people differs from the thinking of “losers”. And here are the main differences in the thinking of these people they found.

1)- Successful people have GOAL They know exactly what they want and where they are going.

2)- They have PLAN achieving this goal and ALWAYS (!) follow him.

3)- They believe in DELAYED REWARD (i.e. know that the reward will be when they reach the goal).

Accordingly, "losers":

1)- have no purpose aimless life, (their only goal is to reach the salary).

2)- Naturally, if there is no goal, then there can be no plan to achieve it. On this occasion, I always remember the following dialogue from Alice in Wonderland: When she asked the Cheshire Cat

“Tell me, please, which way should I go?” he replied:

"Well it depends on where you want to go"

“But I don’t care where to go,” said Alice.

"Well then, it doesn't matter where you go."

"Well, I just want to get somewhere"

“Go somewhere - you will get somewhere,” the wise cat answered her.

WHERE - ANYWHERE - this is the end of the aimless existence of the majority ...

Why do most people try to avoid difficulties? Why, when difficult situations happen in their lives, do they lose heart, fall into depression? The answer is simple: because there is no purpose in their life, and when there is no purpose, then there is no point in overcoming difficulties.

When a person moves towards a goal, he is ready to “fight” and endure, because every obstacle overcome brings him closer to it, and if there is no goal, why fight for it?

Think about what moments of your life are best remembered - when it's cold and hungry, when it's hard, when you struggle and overcome - or a quiet, calm, well-fed, monotonous life, when there is nothing special to remember?

3) - And the main problem of these people is that they want to have everything and right now .

They do not want to build their success - "brick by brick", they want to have everything at once, and right now.

But think about it: does a person who attends one training session become an Olympic champion? Or does a student attending one lecture become a great surgeon? Or does a child who strikes a piano key for the first time immediately become a great musician? Doesn't this require many years of hard work?

These are obvious facts that everyone understands. Why is it that only about 3% of people achieve success in life, while the rest hope for a miracle, that they will someday be lucky or that someone will invent a “magic pill” - and they will immediately get everything they wanted?

It looks like mass insanity. Where do people get these ideas from?

If you plant potatoes in spring, you will harvest potatoes in autumn. And if you continue to do this year after year, will you pick potatoes year after year, or do you expect to pick pineapples one day?

And if you do today what you did yesterday, tomorrow you will have the same thing that you have today. "Whatever a man sows, that he will reap."

The same people who do not justify their inaction and unwillingness to take responsibility for their lives, but really want to succeed, I recommend answering three simple questions to help you plan to achieve your goals. because PLANNING is the key to success.

Take this task very seriously, and be sure to complete it.

“... people who are guided by clear, written goals achieve ten times more than their equals or even surpass them in education and abilities, but who, however, never waste time on a clear statement on paper of what they eventually strive."

3) If you knew that you only had 6 months left to live, what would you be doing all this time and for what?

write down at least ten answers for each question and at least once a week, re-read your answers, reflecting on them, changing something, supplementing something, correcting something. Perhaps, in order to come to the final version, you will need more than one day, and maybe more than one month.

Then, choose and write down separately one, in your opinion, the most important answer to each question.

When you do this, you may find out: Why do you live on this earth and at this particular time. Find out your purpose. That for which the Creator created you and to which he calls.

At the base of this pyramid is your definition of your mission, that is, the fate predetermined for you by God or by you (what we talked about above).

The second is the main objective your life and how to achieve it.

I'm sure you don't just live to take in oxygen and give off carbon dioxide, take in food and give off... (you know what), come home from work, watch TV, wake up and go back to work.

Every person living on this earth has a certain talent that he must develop in himself as much as possible, only then the person will be completely satisfied, and his life and the life of people close to him will be filled with meaning, and society as a whole will benefit.

Do not allow yourself to exist aimlessly!

To create a plan to achieve your main life purpose, all the way to this goal must be divided into time periods, with specific results at the end of each stage 10 years-? 5 years-? 3 years-? 1 year-? (intermediate goals) with a detailed action plan to achieve this result.

A goal differs from a dream in that it has specific deadlines and a plan to achieve it.

The following are the short-term milestones that you plan to achieve by the end of each month and the actions to achieve them (these goals will be the PLAN for achieving the long-term milestones).

Fifth, at the end of each week, set aside one hour to plan your actions for the next week - this will give you the opportunity to systematically move towards achieving short-term goals. Take a diary (like planning) and write down all your affairs, meetings, seminars, calls, etc.

Sixth - start every morning by opening your diary and strictly following the plan, this will make your actions more efficient and save you from unnecessary and unproductive movements. At the end of the day, be sure (!) Take 15-20 minutes to analyze the work done and plan things for tomorrow. If for some reason you did not do everything that you planned for this day, then transfer these things to tomorrow.

Don't let anyone or anything interfere with your plans. Otherwise what are you planning for? (Read Frank Batger's "Yesterday Loser, Today Successful Businessman")

The busier your work schedule, the more seriously you need to approach the issue of planning.

A study by Harvard University showed that only 3% of people write down on paper their goals - long-term, short-term, intermediate. They are developing detailed plan achieve each goal, also devote enough time daily planning, and it is with them that 80% of all world capital is concentrated.

10% - people have common goals (not written down anywhere, located in their heads), but they prescribe daily tasks in detail, they have 15% of all money. never decide for anyone , whether it suits him or not, whether he will or will not do it. Your task is to give information about the business, products, company as professionally as possible and to as many people as possible. Let them decide for themselves.

In our business, we are not talking about persuading people - our task is different: to find among them those who have an active life position. We find those who are ready to join our business and use our products. Therefore, learn to take rejection calmly, i.e. hear "No, it doesn't suit me." To better understand the situationLet's use this analogy: You became a fan healthy lifestyle life and began to follow the figure, go to the fitness/training room, knowing full well that regular training will help you always look great and get rid of health problems. Naturally, understanding all the advantages and prospects of this activity, you invite your friends and relatives to also go to the gym with you. Will everyone go with you? ;-) And how will you react to it? ;-) Will you persuade? Will you be intrusive? Or do you still give a person the right to choose? That's the same attitude towards people and their choice should be in our business among professionals! You can only influence the quality of the information you provide!

Remember the saying : "No" is our job. "Yes" is our salary.

Usually, your relatives and relatives will be the first on the list. You want to attract them first, help them first. Know, there is one psychological point: our relatives have known us for a very long time and, as they think, very well. They are used to perceiving us in a certain way, and it is very difficult for them to believe that we have opened our own business, our own business, in which we have never worked before. They do not really believe in the success of our undertaking.

· Stick to your Sponsor. Develop the habit of listening, hearing and following all of the Sponsor's recommendations. He is a source of information, learning and help. And call him yourself, don't wait until he disturbs youTeach your people what you have learned yourself.

Three rules to remember:

• Do like me(duplicate your Sponsor)
• Silence is gold (I have not studied the topic yet).
• "Drowning" - scream for help! (Don't let problems drive you into a dead end of loneliness. Remember that “A frog that has been swallowed by a boa constrictor has at least two exits. . . ." Urgently call your Sponsor / mentor, and he will show them to you).

Let me end by warning you not to coming home or to work, did not conduct a survey of the opinions of others - is this business good or not - because advice will be given to you give the same people who know about this business exactly as much as you knew before how you came across this information. Just let them read this book…..

“Nothing gets us so cheaply and does not cost us so much as free advice from loved ones”

Books are our life. From them we learn not only stories of incredible love or travel to mysterious places together with the authors, but also gain knowledge. Our site contains the best online library of business books. You can download free business literature in fb2, rtf, txt, epub, pdf formats without registration, read online and buy your favorite book.

If you want to dive into the world of money, finance, economics and analytics, then you need to read business books. Here you will find literature from foreign and domestic authors, ranked by popularity, which affect the most different topics, questions and problems and offer their solutions. Thanks to this information, you can analyze your activities, highlight its strengths and weaknesses, and radically change the situation for the better.

With this book, you will be able to:

• analyze the markets of your country and around the world;
• find the right direction for your business;
• analyze activities, find problems and successfully deal with them;
• find out how famous people the world have succeeded and received their fortunes;
• study the psychology of communication. You will be able to better understand people, you will know what clients and partners want, and you will be able to successfully conduct presentations;
• you can become more confident. Learn to influence people, capture their mood, desires. As a result, you will be not only a successful businessman, but also an excellent conversationalist who knows what he wants and knows how to achieve it.

Do not assume that starting your own business is easy. Enough to assemble good people, who will do the main work, and all you need to do is give orders and reap the rewards. In fact, there are a large number of pitfalls that every manager has to face sooner or later.

It is even more difficult to find a direction for the development of your business and get around all the sharp corners that can harm the business. This will help literature from the best analysts and businessmen from around the world about business analysis. You will be able to analyze your work, find ways to improve operations, products and services, write a business plan, identify problems and solve them with ease. Books about business analysis will help you answer many questions.

Business books will help not only competently manage your company, contribute to its development, but also allow you to get out of difficult situations correctly, know the secrets of business and use them effectively.

Even if you do not have your own company, but you want to become an excellent specialist in your field of activity, business literature will be extremely useful to you. Any work is not just the fulfillment of certain tasks and assignments, but also communication with superiors, colleagues, partners. This requires knowledge in the field of business psychology. You will not only become an excellent conversationalist, but you will also be able to influence people's decisions, you will be confident in yourself, in your work, persuasive, and you will impress others as a serious and wise person who can be trusted.

Our online library contains only best books in economics, business analysis, business psychology. You will also find bestsellers from the world's best authors who have helped many people become more successful and business savvy.

The "Business Books" section contains the best and most interesting literature about business and modern approaches to him, about financiers, economists and analysts from all over the world who have become successful in their endeavors. We have selected a rating of books by popularity and you can download for free, read without registration or buy literature that has become very useful and interesting for readers all over the world.

Here you can download the best business plan books for free in formats convenient for you - fb2, rtf, txt, epub, pdf.