Products sold on the beach. Summer business ideas, what kind of business to open in the summer on the beach and in the city. Draft kvass and ice cream

08.06.2020

Tyr

Catapult (blob)

Difficulties in this case

About Flyboard

- - Similar business ideas:

We bring to your attention 6 summer attractions that will definitely bring you profit. Naturally, subject to proper organization, including a good location, the quality of the attraction and the level of work of operators.

If you ask an entrepreneur which of the attractions in his mini-park is the most proven and reliable in terms of earnings, then you will probably hear in response - a trampoline - a slide! And indeed, children love trampolines so much, and if it also has a slide, not a single child can pass by such a miracle.

Installing a trampoline slide in any crowded place with children will definitely bring profit. This is such a proven business that it can be compared to a bread stall.

Trampolines

How much money do you need for trampolines

The recipe for success in this business is extremely simple. A trampoline slide is purchased, costing from 300,000 rubles. Everything that is cheaper, as a rule, does not look very interesting, which means it attracts less attention. The slide should be big, like the trampoline itself, then the children will come to it again and again. During the summer season, some children jump on the same trampoline at least 20 times, and parents leave several thousand rubles on just one attraction. The advantage of the trampoline slide is that it works even in the sleeping areas of the city. The more young families living in the district, the better. For this reason, there are a lot of places to place this attraction. The payback of a trampoline slide, subject to a good location, is no more than 2 months.

Tyr

Another verified entertainment business for all time is shooting gallery. First of all, we are talking about a classic, pneumatic shooting range. In any resort town, on any beach and city park, shooting ranges are constantly in demand. Where there are a lot of vacationers spinning, shooting galleries are constantly packed with arrows.

How much can you earn by opening a shooting gallery

Shooting ranges are profitable because they are equally interesting for both men and women. The cost of the game, as a rule, does not exceed 50 rubles, which is an excellent bait. But after all, things never end with one shot, so the average client leaves at least 300 rubles in the dash.

How much money do you need to open a shooting range

For a novice entrepreneur, a shooting gallery is attractive because it requires minimal start-up costs. Often, it takes no more than 100 thousand rubles to open a tent with pneumatics, and everything invested can pay off in a couple of city celebrations (May 9, Youth Day).

It may seem to some that 5-d attractions have long gone out of fashion. Yes, there is no hype anymore, but the business still generates income. Children love this entertainment very much, and parents can take it with them. 5-d attraction (or 7-d) can be safely called family entertainment. Unlike real amusement park rides, 5-d cinemas seem completely safe and at the same time bring no less thrills. In our town (100 thousand inhabitants) for the past 5 years, starting in the spring, they have been putting up a 5-d cinema, and in the same place. And they don't complain about attendance. As you walk past, you can always see a few people waiting in line. The main criterion for success is to update the tracks on time and customers will come again.

Step-by-step plan for opening a 5-d attraction (or 7-d)

You can choose two formats of work - stationary, when the attraction is always in one place and mobile, when the cinema moves around small regional cities and settlements. The first option is good because it requires less hassle and earns on regular customers. However, there is also a minus - over time, entertainment becomes boring, and the cinema begins to bring less profit. The mobile format of work, on the contrary, is more labor-intensive, but the organizer always receives excess profit. Since the arrival of such a wonderful entertainment in any village causes a storm of positive emotions in local residents and 2-3 days from those who wish there is no end.

Catapult (blob)

Perhaps one of the most striking and exciting beach attractions is a water catapult or blob. Installing such a thing on any beach causes a storm of admiration and crowds of people who want to get adrenaline or just show off in public.

The attraction consists of only two components: a jumping tower and an inflatable cushion, like a trampoline. The length of the pillow (blob) is on average 6 meters, and the width is at least 2.5 m. The flight range from the catapult depends on the height of the fall and the mass of the jumper.

How much can you earn on a water catapult

The average price of a jump from a blob is 200 rubles. It takes no more than 10 minutes per client, including briefing, preparation, putting on a vest and the jump itself. For one beach day, the attraction can take up to 35 people, thereby earning 7000 rubles. The water catapult itself can be purchased directly on the Internet, and the tower can be ordered at any local factory that welds metal structures.

Difficulties in this case

The main difficulty in this case is to “knock out” permission to install an attraction. Depending on who owns part of the beach, you should contact either the local administration or the owner land plot(more specifically, the tenant). You can count on a quick payback blob only in resort towns, where there are always a lot of vacationers who are ready to spend money on any entertainment. On the city beaches of the middle zone of the Russian Federation, the blob will work for no more than a month, due to weather conditions.

Flyboard rental is a business idea for resort towns. This is a mega-flying novelty that captures the attention of absolutely all vacationers.

About Flyboard

Flyboard is a jet water board, which due to jet boots allows you to rise above the water up to 10 meters. The rider can not only rise, but also dive into the water. It looks very cool and unusual. The following video demonstrates how the flyboard works:

The operation of the entire system comes from the jet ski motor. If you install a similar rental in a resort town like Yalta or Sochi, there will be no end to those who wish.

How much can you earn on a flyboard

The average price for 15 minutes of rental is 3000 rubles. Even if only 5 people use the rental per day, the revenue will be 15,000 rubles. For 20 - 25 days of work, you can earn about 350,000 rubles, and for three summer months - more than a million. Although in fact, the income can be 2-3 times more if the number of rentals per day is 10 - 12. The only drawback of the attraction is its price. For a set that includes a flyboard, boots, an 18m hose, a pipe-connector to a jet ski, you will have to pay at least 250,000 rubles. Plus, you will have to purchase a jet ski, which doubles the amount of investment.

The record holders for collecting net profits at mass festivities are the horizontal bar and the ladder rides. Oddly enough, they are still in demand, although they are no longer considered novelties. Attractions always gather crowds of people, one has only to try to climb the stairs or hold out for a few minutes on a spinning horizontal bar.

How much can you earn on the attraction

For one brisk holiday, the costs invested in the purchase of a horizontal bar or stairs can pay off 2-3 times. Rough calculation:

Ticket price - 100 rubles. (given 2 attempts)
Number of attempts per day - 200
Revenue - 20,000 rubles.

Even if someone manages to get to the main prize (for example, mobile phone), the organizer still remains in profit.

How much money do you need for an attraction

Buying a new attraction will cost 8 - 10 thousand rubles, but you can also find used ones. y. options. In any case, earnings entirely depend on the attraction worker. We need a person who knows how to work with the public, active and with a sense of humor. Best Places to accommodate the attraction - embankments in resort towns. Here, the horizontal bar or stairs will work at least 100 days a year (while the holiday season lasts). The most difficult thing in this case is to knock out a place for the placement of the attraction. As a rule, high-passable places (namely, such places we need) are far from cheap in terms of rent. Attraction queue:

Business on the beach is relevant for no more than four months a year, but it can be so profitable that it will ensure the entrepreneur's existence until the next season. $500-700 is enough to realize some ideas. Today, the ideas of such a business extend far beyond the ability to walk along the perimeter of the beach, offering dubious food. In addition, in some cases it is not at all necessary to officially register your beach business. So, what ideas will help citizens make money on a beach holiday?

Comfort services

Not everyone today is ready to sunbathe on their own towel. Many people want to relax with increased comfort. Therefore, you can offer a lease:

trestle beds;
sun loungers;
umbrellas.

The money invested in their acquisition pays off already after a few days of the beginning of the season, and until it ends, you will only accumulate profits. But don't buy cheap goods. Today, the consumer is sophisticated in terms of comfort, so he will prefer his own towel to a low-quality sunbed.

Another type of comfortable services is changing cabins, showers and dry closets. The price for their use can be set at several tens of rubles, but even in this case, the daily profit is very pleasing.

Luggage storage

Everyone knows the problem when, having come to the beach, you want to go swimming, but you don’t know where to hide valuables. The problem is eternal, but for some reason there are not always those who want to realize this idea. Nevertheless, it is possible to provide citizens with the opportunity to deposit valuables for the same couple of tens of rubles per hour. Over an hour, double the rate.

You can install a refrigerator next to the cells, where to take food for storage. If the beach is large, you can put such points every 100 meters. They can be employed by pensioners or students with by the hour. In addition, the surface of the lockers can be used as advertising space and receive additional income from it. This will increase the profitability of the idea.

In the storage room, you can take not only small valuables, but clothes, bags, etc. It all depends on what equipment you can buy.

Hair dryers, creams and massages

Ideas in the field of a comfortable stay on the beach are gradually expanding today. The offer of a service for applying sunscreen, for tanning, for burning has proven itself well. It is much more convenient for vacationers to give this matter into the hands of another person than to apply it themselves. For those who are embarrassed by the touch of strangers, spray application can be offered. Insect spraying can be included in the list of services.

Where there is cream, there is massage. Therefore, to implement this idea, it is worth hiring a massage therapist who can do a small general body massage for an additional fee. You will need a separate covered tent that will have a fan or air conditioner installed. Over time, you can negotiate with specialized companies and dress massage therapists in branded clothes, use certain creams, etc.

As additional service sometimes offer the opportunity to dry the hair and body with a hair dryer.

Band-Aid Vending Machines

Such a trifle as plasters, napkins, bandages, hygiene products, vacationers often forget to take with them. Therefore, if necessary, we are ready to pay more for them than usual.

Photos, tattoos, pigtails and other trifles

What is called a classic of the beach genre. Many vacationers are still happy to take pictures on the beach in various roles. You can submit pictures:

in luxurious dresses;
on motorcycles;
near thematic paintings;
with animals, birds, reptiles and more.

It all depends on your imagination. It is desirable to offer photos in processed form both on digital media and printed.

In addition, you can offer services for face painting, braiding, makeup, henna tattoos and more.

Souvenirs and gifts

Another classic version of the beach business is the sale of souvenirs and gifts. The main requirement for them is uniqueness. If they cannot be found in the city where the vacationers came from, they will be happy to buy gifts for their relatives. To implement this idea, it is necessary to establish contacts with local craftsmen in order to purchase products from them, as well as rent a point of sale on the beach. These items usually carry a markup of 300%.

Draft kvass and ice cream

What could be nicer on the beach than to eat ice cream, drink a glass of cold kvass! The lines to the points where they are sold do not disappear all day. To open such a point, you will need about 100 thousand rubles. with rental costs not exceeding 30 thousand per month.

Beach shop and equipment rental

First of all, it should sell beach accessories:

swimming trunks;
swimwear;
towels;
diving maxi;
means for sunburn and from it;
balls;
circles and more.

Over time, the range of the store can be expanded with special equipment for water sports, which is offered for rent.

Charging gadgets and downloading books

Many vacationers take various gadgets with them to the beach to read books, watch movies, play games or listen to music. Usually the charge is not enough for a long time, what is worth making money on. For a couple of tens of rubles, you can offer recharging any gadget. True, for this you will have to purchase a lot of hubs with a variety of connectors.

For a fee, you can download a book, music or movies. In addition, you can offer to rent real books.

Entertainment

And of course, what beach is complete without entertainment! Attractions on water and on land always attract vacationers, but such ideas will require some investment.

Most often, the following attractions are organized on the beaches:

Water ATVs and scooters.
Riding in giant balls (zorbs).
Riding on water slides and bananas.
Trampolines.
Jumping.
Trolls.

The last two are more relevant for river beaches. Jumping is organized from a bridge over the river. Trolling involves a ride on a tightrope from one side of a river to the other. Each of the attractions involves hiring employees. In addition, you will have to deal with instances such as:

tax;
State Inspectorate for Small Vessels.

You also need to study the rules for organizing recreation on the water and pass an exam in the shipping company. Equipment costs will be something like this:

20 thousand rubles there is a zorb (you need 4-5 pieces);
100-200 thousand rubles - trampoline;
40 thousand rubles – water scooter (need 3-4 pieces);
15-50 thousand rubles - rental of a water slide and a place for it;

If you hire employees for attractions, everyone will have to pay at least 18 thousand rubles.

We continue our excursion behind the scenes of the beach trade. Summer is over, but there are still many residents of the former USSR packing their bags for a trip to this peninsula. I have been in the Crimea for quite a long time, I like this place and I can’t help myself. Whatever, and you also returned home after a holiday at this resort healthy and happy, I want to reveal some secrets to you.

If you have not read the previous part, then we are talking about how to properly, healthy, eat on local beaches. Have you bought food on the shores of the Black Sea yet? Then you're missing out on quite a lot, they can be really useful and cheap. Today I will focus on each of them separately.

Corn. Most vacationers in the Crimea consider it the safest and most useful product, so feel free to buy it from any beach merchant in any quantity, in response to the pleas of hungry children and the persistent urges of their own stomach. I must disappoint them. Corn is the most dangerous product on the beach, and it is with it that most tourists are poisoned, even shrimps with a dubious smell are a much safer product.

What no one will tell you

The point here is this. Most beach vendors don't throw away the corn they didn't sell yesterday, but reheat it and take it out the next day. Usually, "yesterday's" cobs are put in a bucket along with fresh ones, thereby turning the whole product into a dangerous one. This corn has long been sour, that is, all kinds of corn are rapidly multiplying in it, which lead to poisoning. It has not undergone sufficient re-heat treatment and eating it threatens you with at least pain in the abdomen.

The main cause of poisoning

You will be surprised, but it is corn that is one of the most perishable products taken out for. Its usefulness for the body, even fresh, is very doubtful, because when it is grown, it is used a large number of all sorts of chemicals, especially the ears of incredible size, the most popular among vacationers.

Choosing the Right

How to choose the right corn? “Yesterday’s” cob may have a sour smell, gaps form between the grains, and grains fall off very easily. The surest way to tell if corn is reheated is to break the cob in half - it should be white in the middle, not grey.

Oriental sweets

Baklava or oriental sweets, as merchants call it.

The usefulness of fried dough made from white flour is rather doubtful, but it just so happened that almost every guest of the Crimea at least once buys this product, at least for children. It is rather difficult to get poisoned with baklava, even three days old, but its taste is falling sharply with every day of trade. this is well known, so they wear baklava on the second and third day, although this is rare during the high season, due to the high turnover of this product.

How to choose

Fresh baklava should shine, this is an axiom. It is poured with sugar syrup, no matter how “honey” it is called, in very rare cases, a spoonful of honey, even artificial, can be given to the syrup. Near the sea, the wind almost always blows, which covers all unpacked goods with a thin layer of sand, while baklava loses its luster. In addition, baklava should be "fluffy", the sheets of dough should not fit snugly against each other.

Tubes with condensed milk \ with condensed milk and nuts

A waffle cone in which boiled condensed milk was placed is also a long-term storage product, the useful qualities of which tend to zero. It is difficult to poison him, but it is quite simple. The freshness of such a product is determined by appearance almost unrealistic, therefore, if you have already decided to purchase this food, then you should only rely on the honesty of the seller. How to make a seller a crystal-clear honest person, I wrote in a previous article.

churchkhela

These multi-colored "sausages" are prepared from ordinary packaged juices, to which various thickeners, such as flour or starch, are added during cooking. Usefulness is debatable, but I personally like this product for its taste. But only fresh. Very fresh, walking on the beach no more than one or two hours. In order to get a similar product, I am friends with several of its sellers, and they bring me only the freshest, freshly brought churchkhela. The main indicator of its freshness is softness, shine, and great thickness. After half a day of wearing on the beach, this food becomes close to rubber in its consistency.
These are the most common products on the Crimean beaches, it is difficult to find a tourist who has never bought any of the above. This concludes my conversation about Crimean food, but if this topic seems interesting to you, then leave your comments, write, and I will continue.
Let this video lift your spirits. Not everything is so bad, because forewarned is forearmed!

On the coast, it has both advantages and disadvantages. Among the latter, there is some pretty serious competition, no matter what you decide to do. When choosing beach resorts for sale at sea, do not forget that they should be based on creating comfortable conditions for vacationers at reasonable prices.

Trade in drinks and ice cream

Asking yourself the question of what is profitable to trade at sea, you can almost immediately answer without hesitation that, or occupies an honorable first place among the most popular resort business ideas. These products are probably , vacationers are ready to buy in any quantity, always and often, regardless of the price. Therefore, 100% cheating will be quite reasonable in this case.

There are two options for doing such a business:

Economy
With the attraction of funds

To implement the first you will need:

choose a suitable place;
rent equipment;
find a supplier who will be ready to give you a product for sale.

To start such an activity, large funds will not be needed, and you can even make very good money, given the 100% profitability. The most significant expense item in this case will be the rent of a trading place, since in the summer season the prices for such "fish" places increase significantly.

attractions

The best business ideas for a resort town are always related to the service industry. One of these areas are attractions for everyone. age categories. Of course, relaxing by the sea is not limited to just lying on the beach. Vacationers will certainly need to do something else, especially in the evening, when they go for a walk with the whole family.

It makes no difference whether you decide to install portable or stationary attractions. To date, manufacturers offer a huge selection of such entertainment, and it is rather difficult to single out the most popular among them.

Summer, sun, sea - here it is, the magic formula for a successful holiday. It is at her call that with the beginning of the beach season, strings of vacationers pale to green stretch in the hope of finding happy relaxation and a bronze tan. But there is a special breed of people for whom the gentle whisper of the surf sounds like a thunderous call to action. These people never have a summer vacation because they are the owners resort business.

Every vegetable has its time, or the subtleties of the seasonal business

Almost everything that surrounds us and that is designed to satisfy human needs (be it a product or a service) can be sold and bought. But among the endless variety of things sold and bought, there are goods and services that are most profitable (and reasonable) to sell at a certain time of the year. For example, it hardly makes sense to try to persuade a client to ride an inflatable "banana" on a stormy November sea. And even if there is a casual fan of such an extreme vacation, the proceeds received are unlikely to cover the costs incurred.

Christmas decorations are a vivid example of a seasonal product: they are in demand and make a profit only at certain times of the year.

A business is called "seasonal" if the profit it brings depends to some extent on the time of year. Such a business project is designed for a limited period of time and does not require a long-term strategy; this is an option for people who want to earn "here and now".

Features of seasonal business

Seasonal business has a number of features that are due to its limited time:

In a relatively short period of time, such a business goes through all the stages of development of a full-fledged commercial project: preparatory stage, start (“entry” into the season), the actual implementation of the project (season), its closure (“exit” from the season) and summing up.
The limited time of the project implementation requires especially thorough preliminary preparation.
In general, the profitability of seasonal goods (services) is much higher than all-season ones, since at the “peak” of the season the demand for the corresponding product is very high.
At the same time, the strong dependence of consumer demand on external factors(for example, from the weather) causes increased commercial risks seasonal business.
A seasonal product must be offered in sufficient quantities at the right time: both the surplus of such a product and its shortage lead to a decrease in the level of expected profit, since the principle “sell not now, then later” does not work in this case.
Seasonal businesses don't have time to reschedule and regroup; all decisions must be made promptly and based on current market conditions.

The main goal of any seasonal business is to maximize profits during the peak season. The summer resort business is no exception in this sense, and with careful preparation and competent organization, its profitability can reach 100% or more.

The "golden" rule of resort business

The basic rule of the resort business is: any business activity, regardless of its type, should be carried out in the most crowded places. Expand your business in parks, recreation areas, on beaches and promenades, in shopping and entertainment centers and near railway stations: the more potential customers nearby, the higher the chances of a decent income.

The resort business needs to be equipped in “passing” places: the more people around, the more potential customers among them

Traditionally, the industries most suitable for the resort business are trade and services.

Resort business: trade

You can trade anything at the resort: there is a buyer for every product. To organize summer trading, it is necessary to rent a suitable place and equip it with commercial equipment. In addition, hiring salespeople should be considered, unless the business owner plans to stand behind the counter himself.

If food is to be traded, refrigeration units may be needed. Therefore, in this case, access to electricity will be necessary. Even for such trade, you will have to obtain a number of special approvals and permits (for example, a sanitary and epidemiological conclusion and a list of products agreed with the SES).

Against this background, the sale of manufactured goods has a number of comparative advantages:

for its implementation does not need electrical equipment;
it does not require permits required for the sale of food products;
goods in this group are not perishable.

The level of business will depend on the amount of start-up capital invested in it. However, if you do not have any significant funds for organizing your own business, do not worry: an economy option is also suitable, in which necessary equipment is leased and the goods are sold.

Tasty and cold? Give me two

Guaranteed successful in the summer heat will be a business selling soft drinks and ice cream. Despite the occupancy of the market, these products are always popular with both children and adults, and during the season the demand for them increases by an average of 300%. So whether you organize a small cafe or just put up a trading stall, there will be customers anyway.

Ice cream is one of the most favorite children's treats, and in the summer the most eager queues line up for it.

In September 2017 marketing agency DISCOVERY Research Group completes study Russian market ice cream. The market volume of this delicacy in 2016 in physical terms amounted to 397.4 thousand tons, which is 13.2% more than in 2015. In the first half of 2017, the volume of the ice cream market amounted to 196.2 thousand tons.
DISCOVERY Research Group
club.cnews.ru/blogs/entry/analiz_rynka_morozhenogo_v_rossii_itogi_1pol_2017

You can sell ready-made goods purchased in small bulk directly from manufacturers, or you can make your own, for example, freshly squeezed juices or frozen yogurt.

Low-calorie frozen yogurt is a healthy and tasty alternative to the usual ice cream, which will be appreciated by both healthy eaters and ordinary lovers of sweets. Yogurt is served with a variety of additives: syrups, berries, nuts, cookies, sweets, candied fruits. This significantly expands the range of products and increases the amount of the check.

The main equipment for the production of frozen yogurt is a blender and freezer. Depending on your financial capabilities, buy new or used equipment, or rent it.

For a small private business, a desktop freezer is suitable, such as the Italian Frigomat Kiss 1 Y. Its capacity is 18 kg / h, the cost is 480 thousand rubles, and the power is 2.4 kW.

To prepare the product, you will also need a special dry mix, water (or milk), cups and spoons. Instead of a dry mixture and water, it is possible to use ready-made pastes. Sufficient area of the outlet 4-6 square meters. m.

The technological process for the production of frozen yogurt is extremely simple: the dry mixture is dissolved in water using a blender and poured into the freezer, where it is whipped and enriched with air. The average cost of a portion of the product is about 25 rubles, the sale price is from 100 rubles. (for example, in the Tutti Frutti chain in September of this year, 100 g of frozen yogurt cost 145 rubles), business profitability - up to 400%.

Low-calorie frozen yogurt is tasty, healthy and very beautiful, and it will also successfully replace the usual ice cream for everyone.

And if you additionally use the same freezer to produce frozen juices, which include 90% water, the profitability will be even higher.

A plush sofa, a bobblehead from China and a fan of a country unknown to us

The resort trade in non-food items pleases the eye with multicolor and variety and traditionally includes the sale of souvenirs and beach accessories. Constantly popular are:

souvenir magnets;
custom-made cups and T-shirts;
handmade jewelry made of wood, shells, ornamental stones;
Sunglasses;
sunscreen cosmetics;
inflatable circles and mattresses;
masks and fins for scuba diving;
beach towels and bedding;
bathing suits and pareos.

A relatively new, but very promising item on this list is a paravan (or fansby) - a beach fence that protects from the wind and / or restless neighbors. It is a lightweight portable screen made of windproof fabric that is easy to attach to the sand.

Paravane - a lightweight portable screen made of windproof fabric - protects from the wind on the beach and is very popular with vacationers

The profitability of trade in souvenirs and beach accessories is about 100%. This is partly due to the unspoken rule that the price of any product sold in the resort area (even in chain stores) contains a 10-15% additional markup in addition to the usual average trade.

Let's say to start small business for the sale of souvenirs, you have funds in the amount of 94,000 rubles:

on the shop equipment(glass counter made of chipboard-5 from the Standes factory (Russia)) - 3,000 rubles;
for renting a place - 2,000-3,000 rubles. per month, depending on the size of the city, the distance of the point from the beach and crowded places;
for the salary of the implementer - up to 20,000 rubles. per month;
for other expenses (including income tax at a rate of 6%) - 8,000 rubles. per month;
for the purchase of goods - 60,000 rubles. per month.

With an average trade margin of 115% and a monthly sales volume of 90% of the purchase volume, the monthly revenue will be 116,100 rubles; monthly profit - 22,100 rubles; The payback period of the project is one month.

But in order for the "souvenir" business to be stable and successful, it is necessary to offer customers a really wide range of goods for every taste and budget, literally - from a blank from China to a fan or at least a fan.

Resort business: service sector

The service sector generally promises the resort business higher income than trade, but it also requires very significant costs.

In order to provide services to vacationers (unless these are rental services), you will need to rent a larger area than to organize a retail outlet. In addition, in some cases, the cost of the corresponding equipment will become the main cost item. True, this equipment itself, as a rule, is not energy-consuming.

Relatively low-cost types of resort business in the service sector include:

rental of housing;
creation and maintenance of lockers - beach cells for storing things;
organization of walking or car excursions;
weaving braids and applying temporary tattoos;
divination by hand or on cards.

Much more serious investments require:

rental of beach equipment (chaise lounges, umbrellas, air mattresses);
attractions on land and water (slides, trampolines, zorbs - inflatable spheres with a place for a passenger inside);
organization of active recreation on the water (riding a jet ski, water skiing or an inflatable "banana").

It's good to have a house by the sea

Perhaps only a very lazy or very rich resident of the resort area, who has free living space, does not rent it out. Renting out a home has long been a convenient source of additional income for the owner. All that is needed to organize such a business is to put the leased premises in order. The size of the rent and the income received will depend on the location of the housing and its condition.

In 2019, housing prices in the private sector of Kabardinka (Krasnodar Territory) were in the range of 750-3000 rubles. per day. Thus, economy-class housing owners can earn from $400 per month, while in the luxury sector, landlords' incomes will be several times higher (from $1,500 per month).

To increase the profit received, the landlord can offer guests additional services:

transfer from / to the station;
served breakfasts and/or lunches;
laundry of personal items;
barbecue or boat rental.

Of course, the competition in this business is very high. Therefore, during the preparatory phase (before the start of the season), it is necessary to pay serious attention to advertising and active search for customers. And for a newcomer to the market, it is advisable to set a price below the average in order to interest potential tenants.

How much does it cost to set up a shadow

Lying in the shade on a sun lounger at the edge of the surf is not only comfortable, but very pleasant. And taking a bulky sun umbrella and an air mattress with you on vacation is both unpleasant and inconvenient. Therefore, the rental of beach equipment is one of the most popular and quickly payback varieties of the resort business.

The rental of sun loungers and parasols is in high demand in resorts and allows you to quickly recoup the cost of organizing it.

To organize such a business, you will need:

purchase the necessary equipment.

Starting costs will be about 97,000 rubles:

purchase of sun loungers at a price of 5,800 rubles. per piece in the amount of 10 pieces - 58,000 rubles;
rent of a place - 9,000 rubles. per month;
employee's salary - 20,000 rubles. per month;
other expenses (including income tax at a rate of 6%) - 10,000 rubles. per month.

The cost of renting a sun lounger is 50 rubles. in hour. With a ten-hour working day and a load of 85%, the monthly revenue will be 127,500 rubles; monthly profit - 88,500 rubles; The payback period of the project is one month.

And for a business to be successful, you need to place it in a suitable place, crowded and central. Of course, there are always enough people who want to take such a place. Therefore, negotiations with the beach administration should be started long before the start of the season.

The beach equipment rental business is certainly seasonal, but potentially multi-year. And its owner should remember that in the off-season the inventory needs to be stored somewhere, which means that an appropriate room will be required.

Keep money in beach safes

A good addition to the sunbed rental business can be the rental of special cells for storing things on the beach - lockers. This relatively new service has a high potential for profitability: it is enough to remember what tricks vacationers do not go to in order to protect valuables from thieves. And the use of a beach safe will allow them to finally plunge into the atmosphere of summer carelessness with their heads.

Lockers - beach safes - allow you not to worry about the safety of valuables on vacation

To organize such a business, you need:

to secure agreements with the administration of the beach;
rent and equip the territory;
buy sections with cells.

Since this service is quite new and unusual, many vacationers may treat it with some distrust. Therefore, at the initial stage, it is important not to overprice, so as not to scare away potential customers.

It will take about 91,000 rubles to set up a business:

for the purchase of sections for 100 cells - 59,000 rubles;
for renting a place - 1,000 rubles. per month;
for the salary of an employee - 20,000 rubles. per month;
for other expenses, including income tax at a rate of 6% - 11,000 rubles. per month.

The cost of renting one cell is 10 rubles. in hour. With a ten-hour working day and a workload of 60%, the monthly revenue will be 180,000 rubles; monthly profit - 148,000 rubles; The payback period of the project is one month.

Spit - girlish beauty

Many girls, young and not very young, like to look original. Therefore, any beauty services will always find their grateful audience.

The business of weaving braids or applying mehendi (henna body painting) requires minimal initial costs:

for renting and arranging a suitable place;
for the purchase of consumables.

In online stores, 105 g of henna for mehendi of the Indian brand NEHA cost 135 rubles. This amount of material is enough to paint both hands up to the elbow. The time required to complete the work is 2-3 hours (depending on the complexity of the pattern). At the same time, the cost of painting one hand from the hand to the elbow is 1,200 rubles. The profitability of the service is over 1700%.

More time is spent with Afro-braids, and profitability is significantly lower, but in general it also turns out very well: for 4 hours of work, the master braids 100 pieces of Afro-braids up to the shoulder blades. In this case, the cost of fiber is 900 rubles, and the cost of work is 3,000 rubles. Profitability of the service - 333%.

Summer holidays are the right time for bold beauty experiments, and afro braids are one of them.

So if you have artistic abilities, perseverance and patience - henna is in your hands! Well, and fiber for weaving afro braids.

Let's walk along Abrikosovaya, turn onto Vinogradnaya

The organization of walking tours is the absolute leader in terms of low cost among the types of resort business: you only have to spend money on legal registration of business and advertising. You will need to invest in business not money, but knowledge, love for native land, a talent for storytelling and the ability to get along with people.

In order for such a business to succeed in the face of fierce competition, customers must be more than just interested. It is necessary that no one else can show them what you are ready to show. Therefore, visiting the "untwisted" attractions will not suit you. Your routes should pass through places that even local old-timers do not know about. Show the city from an unexpected angle, reveal its secrets to people - and it will pay off handsomely.

An effective means of attracting the attention of a youth audience can be the organization of quests, during which a group of clients performs the tasks of a guide and looks for places he has envisioned.

Well, if you are ready to invest in a business, then interesting idea can be guided tours on segways. On such electric scooters, it is easy to get to the most remote corners, they are environmentally friendly and allow you to see more interesting things than with a walking tour of the same duration.

In this case start-up capital we need a much more solid one - 1,904,200 rubles:

purchase of 6 pieces of used Segways with a range of up to 500 km at a price of 300,000-1,800,000 rubles;
6 pieces of helmets at a price of 700 rubles. per piece - 4,200 rubles;
other expenses (storage, charging and maintenance of segways, advertising, taxes) - 100,000 rubles.

Of the six purchased Segways, only five will bring income, since the guide needs one. Charging a Segway is enough for 30 km, and its rental costs an average of 200 rubles. in 5 minutes. Suppose it is planned to conduct one four-hour excursion every day. Then the monthly revenue will be 1,440,000 rubles; monthly profit - 1,335,800 rubles; the payback period of the project is two months.

Squeals and splashes

Perhaps the most noisy and fun type of resort business is the amusement ride business. Trampolines, water slides, zorbs can be used both on water and on land, bringing sincere joy to children and adults.

Since all these attractions do not pose a threat to human life and health, it is acceptable and profitable to use inexpensive Chinese equipment that has passed the appropriate certification. Water slides and floating trampolines are inflated with a common household vacuum cleaner or compressor, are quick and easy to install, and cost between $500 and $1,000.

To increase the attractiveness of the attraction for customers, you can equip a complex of slides of different heights or install an attraction for children on the shore, and for adults - on the water.

At a service price of 50 rubles. in 10 minutes and operating mode "40 minutes per hour / 8 hours per day / every day" two water slides total cost 120 000 rub. will bring monthly revenue of 96,000 rubles. The amount of monthly costs will significantly depend on the cost of renting the territory, but even with costs in the amount of 50% of revenue (48,000 rubles per month), the payback period for the project is three months.

From floating trampolines and water slides, even adults are hard to tear off, let alone children

The main problem in organizing such a business is renting a suitable territory. It may be most convenient to place the attraction on the beach of a hotel or recreation center, as this will immediately solve the issues of equipment safety at night and its storage during the off-season.

Risk is a noble cause

At the preparatory stage of organizing a summer business, it is very difficult to predict demand: it is not known how many vacationers will choose this particular place for their holidays; it is not known what the weather will be like next summer; it is not known what means the visiting vacationers will have at their disposal. Therefore, any resort project has very high risks:

the risk of low or no demand;
the risk of falling effective demand;
the risk of rising prices for raw materials;
the risk of refusal to rent or increase in prices for it.

They are due to:

instability and unpredictability of consumer demand;
a strong degree of business dependence on external factors;
the increasing availability of foreign holidays;
economic situation in the country.

It is no secret that affordable holidays in Turkey, Egypt and Montenegro have deprived the domestic resort market of a huge number of customers. Obviously, a rainy and cold summer can destroy the financial expectations of ice cream sellers and water ride owners. Of course, the level of salaries in the country will affect the amount of funds allocated by people for recreation and entertainment.

All these risks are objective and inevitable. But, unlike many other types of business, the resort business with its profitability above 100% can easily afford these risks.

Frozen yogurt shop business plan

Opening a store selling frozen yogurt is an interesting and highly profitable project

A typical calculation example economic indicators resort business is a business plan for a frozen yogurt outlet: in the same way, you can calculate the profitability and profitability of any other project.

Project description

The aim of the project is to organize a seasonal business selling frozen yogurt in the resort area.

The outlet for the sale of frozen yogurt will be located on a leased area of 5 square meters. m on the territory of the shopping and entertainment complex. Placement indoors minimizes the negative impact of weather conditions on business. In addition, the shopping and entertainment complex is characterized by constant high attendance by both vacationers and the local population.

AT point of sale one person will work. Working hours: six days a week (except Monday) from 12:00 to 21:00, a break from 15:00 to 16:00.

Competitive risks are not significant, as there are no other sellers of frozen yogurt on the territory of the shopping and entertainment complex. Nevertheless, in order to create a memorable trade image and attract customers, it is planned to use bright branded disposable tableware made to order.

It should be remembered that doing business without its proper registration is illegal. For the resort business, it will be enough to get the status individual entrepreneur. The cost of the procedure is low - 800 rubles (you can pay the state duty online on a specialized service of the Federal Tax Service of the Russian Federation). For status, please contact tax authority at the place of registration with an application in form No. Р21001, a passport (and its copy) and a payment receipt. Registration is carried out within three working days.

Production cost

Frozen yogurt is supposed to be made using the Frigomat KISS 1 Y freezer from the Speedy Gelato Frozen Yogurt mixture, 1.5 kg bag (Comprital, Italy). The low-fat mixture is diluted with water at a ratio of 1.5 kg of the mixture to 3.5 liters of water. Thus, one package of the mixture is enough to prepare 5 kg of ready-made yogurt. The cost of one package of the mixture is 1,390 rubles.

The capacity of the freezer is 18 kg/h, therefore, it will take 17 minutes to prepare 5 kg of yogurt. With a power of 2.4 kW. h in 17 minutes, the freezer will consume 0.68 kW of electricity. The cost of electricity for industry during peak hours is 5.6 r per 1 kW. h.

Disposable paper bowls with a volume of 200 ml will be made to order. The cost of a package of six bowls will be 2.7 rubles. when ordering from 100 pcs.

Disposable multi-colored plastic spoons made in Italy will be purchased in the online store at a price of 4,840 rubles. for 6,600 pieces.

Table: calculation of the planned cost of one serving of frozen yogurt

Planned income from product sales, profit and profitability of the project

The sales plan is set at the level of 50 servings of 100 g of yogurt in one working day. The selling price of one serving of yogurt is 100 rubles. Therefore, the planned daily revenue will be 5,000 rubles, and the monthly revenue (25 working days) will be 125,000 rubles.

Then the tax at a rate of 6% (with a simplified taxation system) is 7,500 rubles.

The cost of products sold per month will be: 31.84 * 50 * 25 = 39,800 rubles.

Planned net profit per month: 125,000 -39,800 - 7,500 \u003d 77,700 rubles.

Planned profitability - 164%.

As for the payback period of the project, they will strongly depend on whether own or rented equipment is used and whether it is purchased new or used.

The resort business is risky: firstly, the number of holidaymakers and their preferences are constantly changing, and future consumer demand is very difficult to predict. Secondly, any resort business is highly competitive. And, thirdly, you don’t even wish your enemy to be so dependent on the weather. On the other hand, the resort business is profitable: the average vacationer is generous and open to miracles, and therefore is always ready to exchange savings for bright beads or a T-shirt with a portrait of his beloved dog. After all, beads, and a T-shirt, and a cheburek of dubious origin - all these are parts of the blissful nirvana for which he came. And whatever the owner of the resort business does, he sells us pieces of our summer and holiday mood. And this product will always be in demand, regardless of the level of the trade margin.

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