When do winter sales start in Finland. Winter sales in Finland. Christmas Sale Dictionary

  • 01.07.2020

In many European countries, by the end of the seasons or before major holidays, almost every store has a sign that reads: "Alennus", "Sale", that is, "Sale". Finland is no exception. Sales are held most often here, and prices are much lower than in other countries.

Particular attention should be paid to the so-called "Crazy Days", arranged twice a year by the Stockmann department store. In October and April of each year, Stockmann holds its own sales. These days, thousands of customers who want to purchase good quality goods at a discounted price visit this huge store.

One more trading network arranging sales in Finland is Sokos. Her favorite technique is the 3 + 1 sale, that is, a person who buys three items receives the fourth as a gift.

There are 2 biggest discount seasons in Finland: winter and summer.

The winter season begins right after the end of the Christmas holidays, around December 27-28. There is no definite day for the start of the discount season - each store chooses the date on its own. Many shops in marketing purposes, begin to lower prices and solicit, thus, more buyers, as early as mid-December. This is especially true for New Year and Christmas decor, serving items. holiday table, Christmas decorations and toys. Of course, the discount cannot be huge, but, as they say: a trifle, but nice. Although discounts on sale days in Finland sometimes reach 30 percent.

You can also save a lot during this period on perfumes and cosmetics. Often prices are reduced by up to 50 percent.

Clothing sales largely depend on the weather in winter. In Finland, during a snowy, frosty, cold winter, you can buy light, demi-season clothing with discounts, and, conversely, during the rainy season, prices for warm clothes, winter jackets, skis and snowboards are significantly reduced.

As for equipment, it is impossible to purchase it with discounts, since new electronics, computer technology, household appliances, photo, video and audio equipment are much more expensive here than in Russia. But last year's models can be bought at fairly reasonable prices.

The summer sales season starts before Juhannus at the end of June. At a time when there are sales in Finland, modern fashionistas from all over the world flock here to buy clothes from summer collections, jewelry, souvenirs, sporting goods and much more.

In addition to the constant annual discount seasons, Finnish stores arrange any promotions and special offers. Especially often you can find sales in stores of shoes, clothing and accessories. In anticipation of receiving a new product, the owners discount the price in order to quickly sell the leftovers. Although recently, many stores have begun to cheat and announce discounts and promotions where they actually do not exist. But basically, if there are “Ale”, “Alennus” or “Tarjous” posters on the door of the store or in the window, feel free to go inside, you will be lucky today and you will get a great quality product at a reduced price.

Also frequent are sales in Finland when closing a store, moving or before renovation.

In addition to incredibly profitable Christmas offers, summer sales in Finland in 2018-2019 promise to be no less attractive.

In the summer, a vending thing, during the sales period, will cost 15-40% from the original cost. A list of networks offering such an opportunity is given at the end of the article.

Tourists who go to Finland for discounts most often prefer shopping tours from home by minibus (short trip for 1 day). Recently, however, many have been planning a trip and choosing a city in advance. In any case, summer Lappeenranta will not let you down!

Rules.

In Finland, there are some rules for holding promotions and sales. It is legally prohibited to hold a sale lasting more than three months: this insures the buyer against tricks with the regular price of the product, which is given out as a reduced one. You can not hold sales in recent open stores as well as at fairs. But at fairs you can bargain well.


When?

Summer discounts in Finland in 2018-2019 begin immediately after the Finnish holiday of Juhannus (an analogue of our Midsummer Day), which is celebrated this year 21st of June. From this moment until mid-July, tourists buy clothes and shoes, souvenirs, bags, jewelry and other accessories, ceramics and electronics with impressive discounts.


How ?

The Finnish language is unusual for the Russian eye, so in Finland it is not always possible to “recognize” discounts and summer sales. In Finland, the most common markers are the words "Ale", "Alennus" and already familiar Sale. A word signaling to the buyer about a special offer for a particular product or group of products, in Finnish will be "tarjous".

What?

Summer sales in Lappeenranta in 2018-2019 will be the best place to buy all kinds of goods for children, clothes and shoes of famous brands, as well as jewelry. By the way, sendingtake a shopping tour to Lappeenranta for discounts, at a moderate price, children's toys, strollers and other things in Finland can be bought not only in summer: chain stores "Jim & Jill" and "Anton & Nina" hold sales all year round.

When it comes to household goods, Kodin Anttila and Kodin Ykkönen have an excellent range of products. For pillows, blankets and other bedding during the summer sales, it is best to go to Jysk. Souvenirs and other little things favorable price offered by Tiimari stores.

In addition, in the summer of 2018-2019, Lappeenranta will please with sales of a variety of sportswear and equipment, as well as high-quality Finnish glass.

Where?

Here is the promised list of treasured places where the flow of tourists literally flocks in search of crazy discounts in Finland.

large shopping complexes in the center of Lappeenranta.

It will offer a wide selection of clothing and footwear (including sportswear), cosmetics, electronics and goods for home and office.

Gastronomy and clothes of famous brands.

LIDL is a German discounter specializing in food, clothing and footwear.

Large supermarket in Lappeenranta.

- a clothing store with year-round discounts.

— electronics hypermarkets.

It sells absolutely everything: from products to perfumes. Before leaving Finland, do not forget to issue a refund using the “ tax free". It implies the return of part of the money spent on purchases (from 10 to 16%), that is, it provides foreign tourists with the opportunity not to pay taxes on goods. Over 3,000 stores throughout Finland use this system. You can identify them by the logos with the inscription "Global Refund" on the cash desks, doors or information desks.

The minimum for a refund for "tax free" in one store is 40 euros. In this case, a prerequisite is the presence of all positions in one check. By the way, this also applies to products! After the check is broken, ask the cashier to issue a taxi-free. In the vast majority of cases, this is not a problem.

You only need a passport: you will receive a receipt indicating the purchase price and the amount of the refund. You must enter the address on the receipt and put your signature there.

Important! After the receipt of the receipt, the goods will be packed in a special way, and this packaging cannot be opened in the EU, otherwise the right to return under the “tax free” system will be lost.

"Tax free" does not apply to services, alcohol, cigarettes and other tobacco products, as well as books.

It is impossible to call Finnish goods cheap, but at present there are a huge number of regular customers and even fans of Finnish goods in the world, since Finnish products are famous for their excellent quality. If your stay in Finland is limited to the capital, but you still want to make purchases, then we recommend that you read the article “Shopping in Helsinki”.

Arriving in the country, try to immediately find a shopping guide - Shopping Guide. This free almanac is distributed at border crossings, hotels, tourist offices, major shopping centers and is intended for both Finnish and foreign buyers. The catalog contains information about shops, boutiques, shopping centers, as well as tourist organizations, restaurants and hotels.

Most often, visitors to Finland buy dishes and glassware, textiles, wood and fur products. The most famous Finnish brands are Arabia, which produces ceramics and porcelain, Nuutajärvi, Iittala and Riihimäki, manufacturers of glassware, Artek (furniture), Marimekko (textiles), the “golden” Kalevala Koru and Lapponia, Pentik, which produces porcelain and textiles. The Aarikka company is also popular, operating in the market of jewelry, gift items, board games and toys, Christmas tree decorations and even cell phones; manufacturers of sports equipment and clothing Karhu, Järvinen, Luhta, Rapala. And, of course, the world famous brands Finlandia and Nokia.

"Ale" signs » , "Alennus » , Sale » sales are announced in shop windows. The main time for discounts in Finland comes in the winter, after Christmas (Christmas sale) - from December 25, and in the summer, after Midsummer Day - from about the 20th of June.

Discounts can be 30%, 50% and 70%. The price tags may say "Maksa 4, saat 5", which means "Pay 4, get 5" or "Ota kolme, maksa kaksi" - respectively, "Take three, pay two", or you can see "1 kpl - 5.5 € , 4 kpl – 20 €” – “1 pc. — 5.5 €, 4 pcs. - 20 €.

In Finland, there are outlets (outlet) - sales shops of trading companies and large producers. Prices in such stores are much lower than in ordinary stores. outlets. However, after the New Year shopping centers Finland turns into outlets for two weeks. Information about outlets in Finland can be found at the links below.

Even in all the cities of Finland there are so-called flea markets, or in Finnish kirpputori (“kirppu” is a flea, “tori” is a market). On them you can buy used goods, the prices of which are very affordable. In Finland, there are also a lot of thrift stores of the "kirpputori" series, which are very reminiscent of second-hand shops. By the way, second-hand stores in Finland are marked with the inscription "UFF". In general, UFF is an association that collects used clothes. Most of this clothing goes to retail and wholesale, the rest goes to help the inhabitants of the countries of the "third world" as gratuitous aid.

Today in Finland there are many shops selling luxury goods from world famous brands. The latest example is the opening of a Louis Vuitton haberdashery store in Helsinki.

Shopping centers and shops in Finland are open on weekdays from 9:00 to 21:00, on Saturday from 9:00 to 18:00. Small private shops are open from 9:00 to 18:00 on weekdays and from 9:00 to 14:00 on Saturdays. During the summer and Christmas sales, most stores are open on Sundays, from about 12:00 to 21:00.

Designation of inscriptions in stores in Finnish:

ALE, Alennus - discounts or price reduction
Loppuunmyynti, poistohinta - sale
Uusi, Uutta tavaraа — new collection, novelties
Tasarahalla - all for one price
Alkaen 5 — cost from 5 Euro
Tarjous - offer
Sovitus - fitting room
Kanta-asiakkaille - for regular customers
Plussakortti, Etukortti - for owners of discount cards

Shopping malls and shops in Finland*

*Excluding the City of Helsinki

Other stores in Finland

  • Lidl - cheap pan-European stores (food, manufactured goods, clothing).
  • Alko - monopoly stores selling strong alcohol.
  • S-Group is a whole service for searching various goods in Finland. Available in English.

Shops in Helsinki and Rovaniemi

Unfortunately, on fashionable clothes and high-quality electronics, discounts are rare and very insignificant. Also, when shopping at a discount, do not forget about the possibility of applying for tax-free. (savings of approximately 12-16%, with food - 10%). The refund occurs when leaving the country upon presentation of a check that is valid for three months. Purchases must be presented in retail packaging and must not be unpacked or used before leaving the country. Tax-free is not issued when buying books and tobacco products. On the Global Refund website, tourists can apply for a plastic card to make a purchase in a duty-free shop - this will significantly speed up the process when issuing a tax free check.

Sales in Finland 2019

A great option to treat yourself to real European shopping, while not spending astronomical sums and not going far from your homeland, is to go to Finland during the grand sales period, which usually take place twice a year - after Christmas and in the summer months after the Juhannus holiday, which takes place in end of June. You can find out about the sale by the inscription ALE or Alennusmyynt.

In all department stores and stores in the city, prices are reduced by 50-70% of the original cost.

Shopping travelers to Finland should be aware that some stores have their own off-season sales. For example, the Stockmann department store chain has been holding Crazy Days for almost 20 years - sales in April and October with 50-70% discounts, and Sokos department stores - 3 + 1 promotions twice a year, in spring and autumn ( detailed information should be searched on the websites of department stores).

Christmas sales in Finland starts on the 20th of December, just after Christmas, usually on the 27th, when goods start selling at huge discounts. The range of discounts is impressive - from 10% at the beginning of sales and up to 70% towards the end. Moreover, discounts apply not only to general goods such as clothing and footwear, but also to cars and various services. In total, seasonal discounts can be valid for two months. Russian shopping enthusiasts fill at this time the Finnish border cities - Lapeenranta, Kotka, Imatra. Here, discounted goods are sold out instantly. If you wish, you can go to the shopping centers of Helsinki and other cities remote from the border - Turku, Lahti, Tampere.

The biggest sales in Finland take place a couple of times a year, the first of them in the winter - right after Christmas, and the second in the summer - after the Juhannus holiday. For certain types of goods, discounts can reach seventy percent. Throughout the year, there are small promotions in stores. Winter sales start in Finland on Christmas Eve. The moving date is the date from the twentieth of December, at which time Christmas decorations and New Year's souvenirs appear in discount stores. In stationery stores, discounts sometimes reach eighty percent. In Finland, shops are closed on Christmas Day. Immediately after Christmas, they begin to sell the entire range of goods at a discount. Initially, a ten percent discount can grow to seventy percent by the end of sales, but along with the price, the chance to purchase and find decreases. worthwhile thing, since almost all products of popular and popular sizes are sold out in the first days when sales start, besides, discounts are valid for a certain product until this batch runs out in the store. Owners of very small sizes of shoes and clothes can wait and take a chance, but things of large sizes do not stay on store shelves for a long time. Christmas sale throughout Finland is held in all cities, but it is worth considering the fact that in the nearest cities that are located near the Russian-Finnish border (Imatra, Lappeenranta, Kotka, Hamina). Goods are bought up quickly by Russian tourists and the choice remains very scarce. The most "fruitful" shopping is considered in the capital's stores in Helsinki and in cities that are far from the Russian-Finnish border (Turku, Tampere, Lahti, Mikkeli, Kuopio). On December 31 in Finland, shops are only allowed to open until 6 pm, but many of them close earlier. In Finnish stores, collections are updated almost every month, and small promotions are held in stores all year round from time to time. Minimum size discounts range from ten percent, but most often you can meet discounts in the amount of twenty to thirty percent, but they can also reach seventy percent. The Stockmann supermarket announces its sales, they take place in April and October. They are called Hullut päivät, in our Crazy Days or April Fool's Day, and last four days, from Wednesday to Saturday. It is impossible to know the exact date of sales in advance, in Stockmann it is announced in advance, however. Discounts do not apply to the entire range, but only to certain types goods. It should also be taken into account that this is a very expensive store, and some goods can be purchased without a discount, at the same price as with a discount, only in other stores.

When shopping at sales, you should be guided by common sense and follow a few conditions and tips.

If you buy clothes, then try them on without fail. Since goods purchased at a discount are non-refundable, and even replacement.

In electronics and furniture stores, "vacation space" or "seasonal sale" ads can be posted throughout the year, and price cuts are therefore mythical.

During sales, it can be problematic in a store to choose a product that will really come in handy in the future, so the Finns themselves prefer to look after purchases on the eve of sales.

Do not forget about free tax, which also applies to goods purchased during sales or at a discount.

Huge Sale in Finland! Everyone has heard about them. Skimming through the shops all day in the midst of discounts is the dream of any shopper. To make this dream come true, come to Finland and pay attention to our advice.

First of all, it is worth defining sale seasons. In the high season, you can buy the item you like with a 75% discount.

The biggest sale is the Christmas one. From December 27, stores begin to discount goods, because by this time gifts for relatives have already been bought. Time of grandiose discounts begins in January. By this time, there are not many things left on the shelves, but the prices for them are really very low. Winter wardrobe with a 50% discount is best purchased during the Christmas sales period, from the end of December to the end of January.

Summer sales start before Juhannus, on the 20th of June. At this time, you can buy ceramics, clothes, souvenirs and jewelry at a big discount.

Amazing discounts can be found on product liquidation. This happens when the store moves or closes altogether. This happens quite often. A seller in a hurry to get rid of an item usually signals potential buyers with signs that say Loppuunmyynti or Tyhjennysmyynti.

It is worth mentioning here how to recognize a sale in Finnish stores. What inscriptions say about discounts? Walking through shopping centers and just city streets, pay attention to signage wasps with the words Ale, Alennus, Sale. These words mean discounts and sales. And the word tarjous means "special offer", that is, a discount on any one product or group.

Where to buy in Finland in the midst of discounts?

Supermarkets ANTTILA– clothing, footwear, sporting goods, electrical goods, cosmetics, household goods. Here you will find everything at below average prices, and during the discount season, prices will delight you even more.

K-CITYMARKET This department store has a wide range of grocery items. It also sells branded items at a reduced price.

SOKOS— a chain of stores with not the lowest prices, but there are often special promotions, seasonal discounts and Special offers. In SOKOS you will be offered things from fashion designers, as well as clothes of their own brand.

STOKMANN are the largest shopping malls in Scandinavia. These 6-storey centers sometimes occupy several blocks at once. Huge selection of clothes, shoes and accessories.

LIDL- This store is very popular among Russian tourists precisely because of the low prices. It mainly specializes in food products, but also has clothes and shoes, the range is constantly updated.

HALONEN- here for a reasonable price you will be offered a truly stylish women's, men's and children's clothing. There are constant discounts.

EUROMARKET presents clothing and footwear from all over Europe. Some even feature goods from Russia. EUROMARKET offers a wide range of food products, as well as clothes, shoes, accessories, interior items and other small items.

hypermarkets PRISMA usually located on the outskirts of cities at the intersection of highways. Here you will find a large selection of food products, as well as clothes, shoes, household appliances, goods for a summer residence, sports goods and many other things.

GIANTTI- large electronics stores.

ROBINHOOD have the status of an inexpensive store, which is why they are popular with Russian tourists. Here you can find everything you need: from products to branded perfumes.

JIM & JILL- a network of youth clothing stores. Here you will find men's and women's models, which are cheaper in the midst of discounts of 70%.

H&M (HENNES & MAURITZ) specializes in fashionable clothes at reasonable prices. This brand is very popular among young people, more recently in Russia.

This is not a complete list of stores where you can find quality items at a discounted price during the sales seasons. Search and choose.