Pottery as a business. Business idea: pottery workshop. Workshop space and equipment

Do you want to open own business, but do not have serious funds for investment? It doesn't matter - you can always find a niche where you don't need a serious start-up capital, but at the same time, the business brings good profits. One of these niches iswhich we will talk about in this article. Its organization does not require anything supernatural or complex - anyone can open it.

Introduction

Clay products are still popular, despite the fact that more practical and reliable materials are on sale. Today, pottery is used mainly as souvenirs - in any store you can find plates, vases, cups, toys, tablets, frames and other clay products. They are very popular with buyers and demand, as a rule, greatly exceeds supply.

Pottery - good business for beginners

Why do you need a workshop if you can produce products in an apartment? In principle, at the initial stage, you may well organize production in a garage or office, but if it is a business, then you should still think about legalization and a separate room. You will need equipment, drying tables, you will be able to organize excursions for children, conduct master classes, which will significantly expand the number of your customers and will be a good marketing tool.

How to start

Before starting any kind of business, you must:

1. Study the market. Go around the souvenir shops in your city, see what they offer, at what price. Try to find manufacturers and find out their selling prices.
2. Create a buyer persona. Your clients will be tourists from 22 to 50 years old, as well as teenagers from 8 to 14 years old who will attend master classes.
3. Learn manufacturing technology. There is nothing complicated about this - on YouTube you will find hundreds of videos on how to make certain types of pottery.
4. Find a place. Let's just say - the apartment is not suitable. In principle, if you have your own house, then you can equip a barn or garage for this, but keep in mind that groups of people will come to you. Usually the equipment is installed in the yard.
5. Make a business plan. Many aspiring entrepreneurs skip this step. We do not recommend doing this - firstly, you will be able to collect all thoughts and ideas into one whole, and secondly, it will be for you as a reminder of where you wanted to move and what to achieve.
6. Register in tax authorities. Registration is an important stage of legalization. If you want to provide services and sell products, then do not miss it.
7. Start working. After the premises are found, you purchase equipment and raw materials, and then get down to business. We recommend that you first focus on souvenirs in order to get a constant influx of money, and then organize excursions.

As you can see, there is nothing supernatural in this regard - with the proper desire and desire, you can open a workshop in a couple of weeks.

How to register

To register, you need to contact the tax office at the place of residence. You can choose the system of work − individual entrepreneur or society with limited liability. For a potter, the first option is enough.

Attention:Setting up a sole proprietorship is much easier and cheaper than an LLC. IP reporting is also simpler, so we recommend choosing it.

When registering, select OKVED codes:

1. 2, section C - manufacturing.
2. 23 - manufacture of non-metallic products.
3. 23.4 - manufacture of other ceramic products.
4. 23.41 - production of decorative and household items from ceramics.

In principle, the above is quite enough for work, but if necessary, you can also specify retail, and rendering advisory services. In principle, the number of OKVED codes is unlimited, so enter them without fear. But if you want to do something that is not included in the codes during registration, you will have to contact the tax office again, so it is better to indicate them in advance.

There is nothing difficult in pottery

Since your business is guaranteed to employ less than 5 people, you can choose a simplified system of work, which will allow you to refuse to fill out tax returns and keep records.

Premises selection

For work you need a room of 50 m2. This is sufficient to accommodate pottery workshop equipment and a small warehouse (recommended at least 15 m2).

Attention:choose a room on the ground floor to make it easier for you to take out finished products and bring in raw materials. Also keep in mind that visitors will come to you.

Where to choose a room? You do not need the central streets of hypermarkets, where rent is very expensive, a sleeping area or even the outskirts of the city near the traffic intersection is quite suitable for you. The requirements for the premises are simple: sufficient volume, the presence of running water, electricity and heating. It is desirable that it has ventilation (because the room will be damp), but in extreme cases, you can organize normal ventilation. Special repairs in the room are not needed - just plaster the walls or leave the brick - it looks good in the interiors.

We select equipment

So, we have already decided on the main issues. Next, consider what equipment you will need for work:

1. High quality pottery wheel. They exist with a foot drive and with a motor. We recommend purchasing modern motor options so as not to be distracted during work.
2. Scales for weighing raw materials and finished products. Two scales are usually needed - one measuring in grams (from 1 to 3000 grams) and the second measuring in hundreds of grams.
3. A machine for kneading clay. Of course, this can be done manually, but for this you will have to spend time and effort, and kneading qualitatively large volumes manually will not work.
4. A special kiln for roasting, with the help of which the products are dried and brought to condition. A classic oven will not work - you need a special temperature regime.
5. Various molds for making figurines and more.
6. A set of brushes and special paints for ceramics.

In 2018 prices, you will spend about 300 thousand rubles on the purchase of equipment and execution of all documents. This is quite an affordable amount for starting your own business.

Attention:if you are on a budget, you can always buy used equipment - this will reduce costs by about 30%.

Organizational matters

It is necessary to immediately decide on who exactly will work in the workshop. In principle, for starters, you can do it yourself in order to master the process and learn all its tricks. But then we recommend hiring people, as souvenirs will take as much time as possible to make. You will need at least two people - one will knead the clay and shape it, and the second will work artistic painting. You can take on the duties of a manager, selling goods and organizing various events.

Conducting master classes, you will attract new customers

The manufacturing technology is quite simple:

1. The required amount of clay is poured a certain amount water, the solution is mixed in the machine until a homogeneous mass is obtained. It is very important to achieve uniformity and lack of lumps so that the product does not have defects.
2. Giving clay the desired shape. Part of the clay is placed in molds, and part is sent to the potter's wheel for processing. The resulting product is dried so that it can be transferred to the oven.
3. Burning finished products. It is placed in an oven and kept at a certain temperature. During the firing process, the clay crystallizes and turns into ceramics - a dense and durable material that is not afraid of moisture.
4. After the product has cooled down, it goes to the artist's table. He paints it, giving it unique features. In some cases, special paints are used, which must be baked to obtain a glazed surface.

How much can you earn

Next, we move on to the most interesting - financial issues. You already know what is needed to organize a workshop, what equipment is needed, what exactly is produced and how ceramics are made. Now let's see how quickly the investment will pay off.

It is best to sell your goods in bulk, handing them over to souvenir shops. Usually they work as a network, so you need to contact the owner and interest him by offering favorable conditions. Consider what networks need a large number of products - they sell dozens and hundreds of products a day.

Second source of income training courses and master classes. Most parents are happy to enroll their child in pottery workshop for children for creative courses, and regular visits from groups bring a good profit. You need to think in advance how exactly you will work, because you need a special person to work with children, so you will either have to do it yourself or expand the staff.

Do not forget about large companies, who often order souvenirs for the entire team - by getting contracts for such deals, you can provide yourself with work for several weeks. In this article, we will not give exact numbers, because they simply do not exist - it all depends on your desire, location, products and the correct organization. Let's just name the general figures for business - on average, a workshop working in one shift brings at least 3 thousand rubles a day net profit minus the cost of raw materials, rent and salaries. You will earn about 90 thousand per month, recouping the investments made in 4-5 months (it should be borne in mind that you are unlikely to reach this amount right away). Practice shows that six months after the opening, the workshops are firmly on their feet and expanding, launching new product lines, organizing various courses and circles, attracting visitors to master classes and lessons.

Pottery has always been and will be at the peak of popularity. They appeared in the days of Ancient Egypt (about 1500 BC). For those who don't know, let me explain. Pottery or ceramic objects are made from various kinds clay by softening it with water, further sculpting and firing. This technology has not changed for three and a half millennia. Some processes were automated, but in general, the creation of modern ceramics implies all the same steps that the ancient masters took.

It must be said that even the emergence of new materials, such as metal, glass and even plastic, had practically no effect on the popularity of pottery. Demand for them, like many centuries ago, still exceeds supply. This means that this is a very promising direction for opening an interesting, non-standard and very rare business.

It would seem that everything is simple, you just need to start making money. But not everything is as easy as you might think. Indeed, in order to succeed in this difficult business, first of all, you need to become a master of pottery. This is an important point, regardless of whether you are going to participate in the process of manufacturing ceramic products, or prefer to manage the business from a managerial position. Knowledge of the manufacturing process is very important. Therefore, first of all, you must master at least the basics of pottery.

This can be done in several ways. The first is to enter the Moscow State Academic Art Institute named after V. I. Surikov, where for six years you will study and learn a new promising profession(Faculty of Sculpture). Of course, with such a wealth of knowledge, you will not be afraid of anything, and you are guaranteed to take your place in this area. But chances are you don't want to spend six years of your life going to college.

Fortunately, there are other ways to learn pottery. The fastest and most effective is to hire a tutor. Master's lessons are very expensive. From 1000 rubles per hour of class. But, if you dream of making ceramic products yourself, this is one of the best and fastest ways to learn. If you are only going to manage a pottery workshop and want to understand manufacturing process Short term courses are ideal. The cost of such training will cost you 10-15 thousand rubles for 2 months of classes (twice a week for 3-4 hours). It is unlikely that after such courses you will become a master, but you will understand the process of making ceramics.

So, let's assume that you have learned the basics of ceramic art and are ready to open your own pottery workshop. What's next? And then you need to go through several mandatory steps. First of all, you should know that the organization of this business will require investments in the amount of three hundred thousand rubles and more. The "ceiling" depends on the planned scale of production, the number of employees and the level of equipment purchased.

Location and premises for a pottery workshop

The room is small - from 50 square meters. This is quite enough to organize the production of ceramic products. In addition, you will need a warehouse space - from 15 square meters. Here, as you already understood, finished products will be stored.

The requirements for the premises are as simple as possible. It should be located on the first or basement floor of the building (after all, this is a production workshop). Of the communications necessary for work - electrical network, water and sewerage. In addition, you need to take care of the ventilation and air conditioning system.

Equipment for a pottery workshop

For the production of ceramic products self made you will need a potter's wheel. In addition, accurate scales are needed for dosing clay, a machine for kneading clay mass and, of course, a special kiln for the final firing of finished products. Also, various forms can be additionally useful for creating some kind of figures, frames or fridge magnets. And one more thing - for many ceramic products (for example, for figurines) you will need paints and brushes.

Pottery workshop staff

If you wish and a certain amount of perseverance, you can do all the production processes yourself. But it will not be possible to achieve success quickly in this way. Much more efficient is to use the division of labor (which was invented by the great Henry Ford). Let one person knead the clay, the second shaping, the third firing, the fourth coloring the finished ceramic product. And at this moment you will deal with organizational issues, look for suppliers and distribution channels.

Pottery production technology

The whole production process looks like this. First, a clay mixture is created. To do this, the clay is mixed with water and mixed until the desired consistency is formed. You should know that there are a lot of varieties of clay. And for each product, whether it is dishes or a photo frame, you need your own type of clay.

If it is dishes, then the mixture is sent to the potter's wheel, where the master creates the necessary shape. A potter's table or special molds can also be used.

At the last stage, the ceramics are fired in a kiln. This is the longest process, taking up to 80 percent of the production time. The better the product is fired, the stronger and more durable it will be.

The final touch is to give the product a finished look by painting, varnishing and packaging (if necessary).

Distribution channels for finished products

First, you can organize your own retail outlet to sell their products. Secondly, you can open an online store, which will save you from many monthly expenses, such as the cost of renting a visit. Thirdly, you can conclude contracts for the supply of your products with gift and souvenir shops. There are many options. You just need to choose the most suitable for you.

And further. You can earn not only on the manufacture and sale of ceramic products, but also on teaching pottery to everyone. You can open a school or courses right at the production site. Given the cost of such lessons, potter training can be a great source of additional income for you. We wish you good business!

Pottery originally developed as a craft that served to make containers for meals or vessels in which bulk and liquid materials are stored. Today it is a processing by molding on a specially designed potter's wheel, after which the glaze is applied to the dried product, then the obligatory one follows. In this way, objects are made that are used in any field: household, construction, decorations, jewelry, souvenirs. These products are called pottery ceramics, they can be found in any corner of our planet.

There are three main production classes in pottery technology:

• production of building bricks;
• making pottery or stoneware;
• the development of more refined faience or porcelain items.

Based on the production technology, all classes of pottery are similar to each other, but there are a number of nuances that affect the final result. The main difference is the grades of clay that underlie the product.

Story

As mentioned earlier, pottery originated from a craft that served solely to make vessels for storing materials and food. Over time, it developed, enriched and appeared before us today no longer in the form that our distant ancestors saw it. Thanks to technological discoveries, new articles of dressing began to appear, they led to the emergence of such items as refractory bricks, stoneware, tiles, tiles, drainage pipes, architectural decorations and numerous other products.

Due to the fact that society began to finish and decorate the usual clay products, pottery moved from the category of craft to the category of art. The manufacture of clay pots has been popular in antiquity ever since mankind became acquainted with the material common on the planet - clay and its properties.

The Old Testament contains several references to the profession of a potter and his products. The most ancient vessels made of clay, even in the prehistoric era, got off with a human hand and, accordingly, were of irregular shape. A little later, there are round and oval items, obviously made using a potter's wheel. History has not preserved information about the exact appearance of this circle, but it has been mentioned since antiquity.

It is known that the first porcelain products appeared in Asia two thousand years ago. This indicates that the pottery industry in China developed much more rapidly than in the rest of the world.

Each nation had its own traditions associated with this craft, which turned into an art. So in African countries at the beginning of the twentieth century pots were made by hand, clay was dried in the sun, and the product was fired with a bundle of straw and fire.

As for Europe, here until the eighth century pottery was in complete decline. Only the Spanish Moors gave it a push, around the same time there were products that were covered with glaze.

Pottery flourished around the thirteenth century. The most striking surge occurred in Italy, where majolica was invented - a type of ceramic that is made from fired clay. Florence gave the world such a master of pottery as Luca della Robbia, his sculptures and other works are considered the pride of the nation in our time.

Using the technologies of the sculptor Robbia, the Tuscan factories have taken another step forward - faience products. They were first burned with fire, then they were covered with white glaze, on which drawings were made, after which the product was subjected to a second firing, stronger than the first. From majolica, they began to make not only architectural decorations, but also flowerpots, figurines.

After the decline of pottery in Italy, France took over. It was here that the clay kiln was invented.

In the Middle Ages clay dishes was created and used only by the poor, the upper classes used tin, silver, gold. Pottery was also widely used in church decoration. Here it was used to create jugs. Churches of Novgorod, as well as churches from the time of the Romanovs, are decorated with similar items.

At the end of the eighteenth century, entire factories began to appear around the world that were engaged in pottery.

Ceramic products

The main difference between the varieties of ceramics is the composition of the mass, as well as the type of glaze from which they are made. Pottery comes in two types: dense and porous.

Dense - these are products that, when fired, due to high temperature, merge into a homogeneous solid mass. At a break, such a product resembles glass. It is translucent and does not absorb liquid, and when it hits steel, it gives sparks. An example of dense pottery is porcelain.

Porous, on the contrary, break easily, let the liquid through. Among such products is faience.

There may be products that do not belong to any type, but are something transitional between these two types.

Dense

• Hard porcelain. The mass is fused, translucent, fine-grained, elastic, homogeneous, hard, it will not succumb to the action of a knife. Such porcelain contains kaolin, chalk, quartz and feldspar. It is subjected to a double firing: first, a weak one for glazing, then a strong one after coating.
• Soft porcelain. It is also called French. Its content is an almost transparent lead glaze. A double firing is also necessary here, only very strong at first and weaker at the end.
• Unglazed porcelain, or biscuit. It has the usual porcelain mass.
• Pariyan. By weight it is close to soft porcelain, has a yellowish tint, and is hard to melt.
• Carrara. White, translucent. Its mass is a cross between stone products and paryan.
• Stone products. They have a dense fine-grained mass. There are ordinary and delicate products, mostly white.

porous

• Delicate faience. Is a mixture refractory clay and silica. It is covered with transparent glaze. The mass is opaque, ringing.
• Ordinary faience, or majolica. This is a red-yellow mass, which, after firing, is covered with an opaque tin glaze.
• Products from ordinary and refractory clay. This includes bricks, tiles, drainage pipes, etc.
• Burnt stone mass, or, as it is also called, terracotta. Its composition is purified clay and ground fragments of finished products. It is used to decorate vases and other products.
• Ordinary pottery. The mass is produced from clay, clay marl, and also from opaque lead glaze.

Materials for pottery

To make brick, porcelain, faience, you need to do the following work: make a clay mass, shape it, dry it, burn it and cover it with glaze. The main material for the manufacture of products is clay. Potters prefer to use potting clay, which has the right viscosity and its temperature resistance is ideal for creating products. Despite the fact that the clay itself has a high level of plasticity, the addition of auxiliary materials is mandatory due to the fact that during firing it is rapidly and unevenly compressed, which turns the product into an awkward thing. To make the simplest product, you also need sand, ash, sawdust, for products best quality you need fireclay - a powder that is obtained from crushed products.

For the production of ordinary pottery, previously mined clay must be left for one to two years in air or in water. After that, it is kneaded in wooden boxes, in factories and factories this is done by special machines. This action is necessary in order to clear the clay of stones or debris. After the clay is taken out of the boxes, it is piled into heaps, which are cut into thin slices with a knife. They are again placed in boxes and are re-kneaded, cleared of impurities that could remain on it. Higher grades of products, especially colorless ones, require components that must be perfectly cleaned. The basic rule of a benign clay mass is its uniformity. For the purpose of high-quality cleaning, the clay is divided into small pieces, which are poured with water and, after a day of “soaking”, are thrown into kneading machines. The teeth of this machine, during rapid rotation, cut clay, and a stream of water passing through this chamber carries away very small pieces into a special pool, large ones remain at the bottom. The pool is designed for the next level of cleaning, here coarse particles are deposited, after which another jet carries them into the second pool. In it, the clay is finally sifted out. This technology uses only warm water, because it separates the clay pieces better, and the cleaning process is noticeably accelerated due to the optimal temperature.

The proportions of the components are determined for each type of product separately. Mixing of funds also occurs in different ways: dry, with knives or with jets of water. When this homogeneous mass is obtained, a large number of unwanted bubbles still remain in it. This problem is eliminated either with special equipment or with the help of feet, which simply trample the clay until the desired consistency is obtained.

Burning

In a narrow sense, ceramics is the same clay, but fired. Accordingly, when they say "ceramics", they mean products made from inorganic materials (often clay), as well as their mixtures with various additives, which are produced under the influence of high temperatures and subsequent cooling.

The firing process triggers irreversible changes, after which the material turns into ceramic. Under the influence of high temperature, small particles are fused in those places where they come into contact.

In the production of porcelain, technologies undergo significant changes. This is due to the difference in materials, the required temperature and the different properties of the components. Each source material has its own proportions, as well as a certain temperature regime:

The technology of roasting products is carried out by various methods. Nevertheless, the kiln firing process is a centuries-old, unchanging tradition. Depending on the temperature and duration of the process, products of different quality are obtained. Therefore, the maximum temperature in the production ovens does not change until the production of a whole batch of products is completed.

Furthermore, appearance the finished product also depends on the composition of the atmosphere in the kiln for firing. You can cause one or another degree of air oxidation. With the help of specially set parameters, it is even possible to achieve that the potter's clay will change color from brown to green.

Glaze application

Some pottery works are not glazed at all. These include bricks, tiles, terracotta, pots. The so-called glazing is carried out in order to protect clay products from excess moisture. The same result was achieved in antiquity by milk roasting - a method of giving products a beautiful look and water resistance.

Not the most expensive clay products are glazed in their raw state at the same time as they are fired. This is called antling. The essence of this action is that during firing, salt is thrown into the oven, which turns into vapor and settles on the product. In the place where it lands, a fusible compound is formed, called fort.

Another way of coating is that the glaze, crushed into a fine powder, is sprinkled on the product. Often these are products of rough manufacture: pots, unfired pipes, and so on. Before coating, the product is smeared with flour paste and fired.

The essence of the third method is that the product is doused with glaze, which has the consistency of cream. A similar method covers solid products that practically do not absorb liquid. For example, some types of porcelain and faience.

And the last way is that porcelain and faience products are placed in a container with glaze. This method Designed for those products that are subjected to weak firing and initially absorb liquid. The glaze is ground into a fine powder, mixed with water. In this liquid, resembling milk in consistency, a product is placed that absorbs this mixture. It is possible to make a drawing on such a glaze.

Art therapy

In the modern rhythm, everyone finds their own way to relax. One of the most beautiful and unusual methods is to do pottery. There are two ways to try yourself in this art. The first is to buy a potter's wheel and the necessary materials to practice on your own. A pottery workshop in your own home is not only stylish and fashionable, but also incredibly exciting for you, your loved ones and friends. In this case, you can feel like a free artist, try different forms based on video tutorials.

The second way is the school of pottery. In the class of beginners like yourself, you will have the opportunity to try on the role of the creator of the beautiful, the artist and the sculpture.

Psychologists say that pottery is great way cope with stress, become more balanced and attentive. Art therapy, according to experts, is one of the best practices fight depression and other nervous disorders. Spending time at the potter's wheel helps to organize thoughts, distract from small everyday troubles and find a way out of a difficult situation. life situation. "Full dedication to the cause will not solve your problems, but it will definitely help you find ways to solve them," the doctors say in one voice.

DIY products

In every house there are clay, ceramic or porcelain products. In conditions of mass production, it is difficult to surprise someone with factory-made dishes or a flower vase.

Pottery is incredibly fun and an exciting activity for the whole family. You can have fun, learn a new business, develop skills and dexterity.

Having visited the first pottery master class, you will be able to make a pot yourself. Attentive teachers are usually patient with newcomers, guiding them and helping in everything. Pottery helps to cope with minor stresses, distracts from everyday hustle and bustle. And the products that you make yourself will be a reason to be proud of another victory over yourself. In addition, after you work around the circle and blind your pot, you will have the opportunity to paint it with your own hands. Here you can show all your imagination. Such a product will be a wonderful gift for a loved one.

Parties, birthdays and corporate parties held for such an unusual activity are popular. This is a good opportunity to communicate, get to know each other better and see creative potential their acquaintances. In addition, such a holiday will surely be remembered for its unusualness, originality, and products made independently at the potter's wheel will become great gift in memory of a wonderful day. And someone, perhaps, will discover a talent in himself and seriously take up this business in order to open his own museum of pottery in the future. Children will especially like this activity. If they are good at sculpting from plasticine, then you should try to send them to a pottery school. This will help develop hand motor skills, have a beneficial effect on the mood of the baby, and also allow you to discover the child's creative potential. An interesting and exciting hobby develops attention, imagination and thinking.

Hobby or business?

AT modern world pottery is very popular. They belong to the category of products that are always in demand and relevant. Each house has dishes, vases, pots, various figurines and souvenirs. For many centuries, growing into art, is popular and in demand. Therefore, the passion for pottery is increasingly developing into real business. Our own pottery workshop is a very profitable business, because the main raw material - clay - is a free material that literally lies just under our feet. Beautiful, original, designer products can bring a good income to the manufacturer. The master of pottery is a profession for the soul. You can diversify the world around you, get a unique hobby that will bring you profit, and also reveal your creative potential.

Pottery is popular all over the world. Despite the fact that it has been around for several decades, it will never go out of fashion.

Attachments: from 135 000 rubles

Payback: from 4 months

An excellent option for an aspiring entrepreneur with creative potential would be to open your own pottery workshop. This, at first glance, non-obvious idea can be a worthy object for investing effort, money and time. How to implement this project, you will learn from this article.

business concept

Ceramics has been a companion of our everyday life since time immemorial and to this day does not go out of fashion. And the growing popularity of hand made products makes it even more relevant. Clay products can be very diverse - purely utilitarian or purely decorative. Dishes made on the potter's wheel: jugs, plates, mugs, dishes, etc. - can be used for their intended purpose or as decoration. You can make souvenirs, jewelry, decorative tiles, photo frames and much more from clay. If there is a sufficiently large assortment, there will be no shortage of potential buyers. There are also many options for selling products. You can sell products in bulk for subsequent sale through stores, make products to order, and put them up for sale in various souvenir shops. It is also possible to sell goods directly to customers - directly in the workshop or through your own shop or shop.

Various kinds of master classes are quite popular at present, including those on the manufacture of ceramic products. Equipping your workshop additional tools and potter's wheels, as well as providing enough publicity to attract customers, it is quite possible to organize classes for everyone.

What is required for implementation?

Required for work suitable premises. It shouldn't be big, but it should be able to fit everything. necessary equipment, materials and finished products. If you plan to conduct courses and master classes, then you should choose a room with a convenient location, as well as equip it with additional furniture and fixtures.

The main tools will be a potter's wheel, a clay kneading machine, scales and, perhaps, the most expensive element - a kiln for firing products. Finding material for modeling - clay - is not difficult.

Pottery wheels come in various designs (manual, foot, table, floor, mechanical, electric). Each master selects a circle individually, based on personal preferences and convenience.

For the production of standard products, such as souvenir magnets, it is convenient to use ready-made molds. This will speed up the process and get the same neat products.

At the initial stage, the entrepreneur himself can work in the workshop on his own or with one assistant. While the scope of work is small, it is quite possible to combine production and organizational work. However, as the business develops and the volume of work increases, additional staff will be required.

In no case should you neglect advertising. As in any other business, it is the engine of trade. The more potential clients and customers learn about the workshop, the more likely it is to succeed. One of the most effective channels today is the Internet. You can organize your own website and online store or use the services of existing resources.

For legalization entrepreneurial activity it is advisable to open an IP of this kind.

Step by step start instructions

1. Market analysis, study of competitors, product demand, options sales.
2. Drawing up a business plan and seeking funding.
3. IP registration.
4. Search and rental of premises (repair, if necessary).
5. Selection and purchase of furniture and equipment, tools.
6. Search for suppliers of raw materials and purchase of the first batch of working material.
7. Advertising and promotion of a business project.

Financial calculations

A pottery workshop is a business that requires investment. An entrepreneur cannot do without initial costs, because funds will be required to rent premises, purchase equipment and materials for work.

The amount of start-up costs for each individual project will differ depending on the scale of the activity. As an example, consider the option of a small pottery workshop in which the entrepreneur works independently.

Start-up capital

The initial investment will include:

• rent of premises - from 20 thousand rubles per month;
• potter's wheel - from 30 thousand rubles;
• kiln for firing products - from 40 thousand rubles;
• clay mixing machine - from 30 thousand rubles;
• scales - from 5 thousand rubles;
• advertising - about 10 thousand rubles.

In total, the minimum amount required to open your own small pottery workshop will be 135 thousand rubles.

Monthly expenses

Monthly expenses will include rental payments for the premises and advertising costs, which together will amount to about 30 thousand rubles.

Payback periods

The pottery business can pay off in 4-5 months.

Business Features

Opening a pottery workshop is one of those cases where a simple hobby can grow into your own financially successful project.

This type of activity is ideal for people who are passionate about working with clay. Otherwise, you will have to first master this craft or immediately hire professional craftsmen.

Just making pottery is not enough. It is necessary to first find out which of them will be in demand, otherwise the entrepreneur risks being left with unsold goods. The best option is to work on pre-order.

Outcome

Own pottery workshop a good option for a novice entrepreneur, allowing you to realize your creative potential and receive a stable income. The risks associated with such a business are minimal, and relatively small amounts of financial costs allow you to start operating almost immediately.